19 Dec 1997
| by KAREN YATES
John West is set to return to television advertising after six
years following the appointment...John West is set to return to television advertising after six
years following the appointment of Leo Burnett to its pounds 2 million
full-service account.
Burnetts won the canned-fish brand ...
West was a heavy TV advertiser in the 70s and 80s with the line:
It s the fish that John West ...
19 Dec 1997
| by ALASDAIR REID
in television. The dirty digger who dumbed down the Times,
put nipples in the Sun and made it more difficult...in television. The dirty digger who dumbed down the Times,
put nipples in the Sun and made it more difficult ...
, Murdoch is
primarily a film and television man. He claims he s the biggest in the
business by virtue ...
. And the centre of that
empire is the Fox group of companies in the US, including the Fox
Television Network ...
19 Dec 1997
| by ALASDAIR REID
MTV Networks Europe is to launch an interactive digital music
television service, M2. Peter Good...MTV Networks Europe is to launch an interactive digital music
television service, M2. Peter Good, a former MTV Europe employee, will
be managing editor of the operation, which will place equal ...
linked up with the Box, the cable music television channel, to
create an interactive sponsorship, Get ...
19 Dec 1997
| by A PUNTER
watching television at home, walk out of
the room during the commercial break and listen to the ads...Call me a scrooge if you like, but what exactly is happening to
Christmas? The next time you re watching television at home, walk out of
the room during the commercial break and listen to the ads. They are all
the same. This Christmas, why not drop into big warehouse-type
retailer ...
19 Dec 1997
| by DAVE PHILLIPS
Programme: British Comedy Awards
TV station: ITV, Central
Date: 13 December, 21.00
Break...Programme: British Comedy Awards
TV station: ITV, Central
Date: 13 December, 21.00
Break transmission time: 21.20
BARB: ABC1 Housewives 18.5 TVRs
BARB: 4(ABC1 women)
The wonder of this annual event, the British Comedy Awards, is that
there is enough material to fill two and-a-half hours ...
19 Dec 1997
| by CAROLINE MARSHALL
categories - beer advertising? Holsten Pils
abandoned television for print and ended up with an easier way...Is it me or has this year been pretty undistinguished for one of
the industry s most feted categories - beer advertising? Holsten Pils
abandoned television for print and ended up with an easier way to
change your life ; Castlemaine XXXX produced the excellent vignettes
campaign then neglected to give ...
19 Dec 1997
| by ALASDAIR REID
FOX BROADCASTING COMPANY
TERRESTRIAL
Fox Television Network Owns 22 terrestrial ...
channels
PRODUCTION
Twentieth Century Fox Television Production company developing
television programming for the all US networks, for Murdoch s television
interests around the world ...
19 Dec 1997
| by MAIRI CLARK
Congratulations to Nicholas Mamier at NBC who correctly identified
last week s ads as:
1. Polaroid; 2. Electrolux; 3. IBM. He wins the bottle of champagne.
This week s theme is Christmas and we have a signed copy of
Martin Lambie-Nairn s hard-back book, Brand Identity for Television ...
19 Dec 1997
| by EMMA HALL
major TV campaign as part of a
pounds 10 million repositioning through Euro RSCG Wnek Gosper and TMD...major TV campaign as part of a
pounds 10 million repositioning through Euro RSCG Wnek Gosper and TMD ...
: To make life less complicated there s only one
advertiser in today s Independent.
The TV ...
will be
used on all Abbey National s promotional material, including press and
radio ads.
The TV ...
19 Dec 1997
| by JOHN TYLEE
their lives are being featured in a new
Government TV campaign to convince young people that cigarettes...Cancer and lung disease victims telling their own harrowing stories
of how smoking destroyed their lives are being featured in a new
Government TV campaign to convince young people that cigarettes are
uncool .
Abbott Mead Vickers BBDO has produced the films, part of a pounds 2.5
million ...