19 Dec 1997
| by EMMA HALL
major TV campaign as part of a
pounds 10 million repositioning through Euro RSCG Wnek Gosper and TMD...major TV campaign as part of a
pounds 10 million repositioning through Euro RSCG Wnek Gosper and TMD ...
: To make life less complicated there s only one
advertiser in today s Independent.
The TV ...
will be
used on all Abbey National s promotional material, including press and
radio ads.
The TV ...
19 Dec 1997
| by JOHN OWEN
, on the phone - love the
polar bears that have resurfaced in the soft-drinks giant s
pre-Christmas TV campaign..., on the phone - love the
polar bears that have resurfaced in the soft-drinks giant s
pre-Christmas TV ...
new TV ads, or old
executions back on air, and asks two groups of 500 viewers what they
think ...
19 Dec 1997
| by KAREN YATES
Website which features the
quarterly interactive newsletter, i-TV News, produced in conjunction
with Edinburgh University. The site tracks information on digital and
interactive TV and details how this can ...
18 Dec 1997
| by JEREMY BULLMORE
television campaign, which launches on Boxing
Day. The star of BBC detective drama series Jonathan Creek...Alan Davies extols stress-free banking at Abbey National in the
bank s pounds 10m national television campaign, which launches on Boxing
Day. The star of BBC detective drama series Jonathan Creek will appear
in a series of executions created by Euro RSCG Wnek Gosper set to run
through the new year ...
12 Dec 1997
| by CLAIRE BEALE
withdrawn by the Independent Television
Commission last week....A controversial new ad from Direct Line will be back on air early
next year, despite being withdrawn by the Independent Television
Commission last week.
The ITC s latest TV Advertising Complaints report called for the ad,
which compares Direct Line s services with those offered by brokers ...
12 Dec 1997
| by EMMA HALL
niche, Bloomberg has branched out from
data systems at desktop terminals into television and radio ...
-hour television news channel in Europe earlier this
year persuaded the group of the need to seek ...
12 Dec 1997
| by CLAIRE BEALE
It s that time of the month again when the advertising industry
gets to chuckle at the sorry mental condition of the nation s
consumers.
Yes, that monthly comic, the Inde-pendent Television Commission s TV
Advertising Complaints report, has arrived, reminding me that there are
people out ...
12 Dec 1997
| by KAREN YATES
-awaited assault on
the British digital TV market following revelations that senior
personnel from his company ...
The Independent Television Commission has ruled that flight prices
advertised on Teletext, Oracle or other ...
12 Dec 1997
| by KATE NICHOLAS
Downing, director of corporate communications for Africa s
leading pay TV network MNET points out: A ...
defined audiences.
There are three state-owned television channels broadcasting variously
in Afrikaans and English as well as the main African languages. However,
under-funding in television has led ...
12 Dec 1997
| by ROBERT GRAY
Breakfast and regional television.
It seems to me that post-recession PR has brought a new era ...