19 Dec 1997
| by ANNA GRIFFITHS
television.
In the meantime, the measurement of digital TV services will be
undertaken by additional ...
, creative
directors and heads of TV, is expected to discuss how well the industry
has overcome ...
.
BARB, the official TV audience measurement system, is extending the
contract for collecting ...
19 Dec 1997
| by RICHARD COOK
,
or around 2 per cent of total TV revenue. But it hasn t really developed
as it might have. There have been ...
12 Dec 1997
| by MAIRI CLARK
is to go on the TV
campaign, which broke at the start of December. The ads, set in office
locations ...
.
The TV campaign reflects conversations I have overheard in offices.
People are aware of the Net ...
12 Dec 1997
| by KAREN YATES
in a bid
to establish a lead in global TV business news.
The initiative will draw ...
will merge to form a single business
television channel, CNBC, which will be matched by a similar service ...
.
The sales operation will embrace airtime sales for both the Asian and
European TV services and will also ...
12 Dec 1997
| by SIMON WALDMAN, the Guardian’s dep
about on press releases. You read about it in
magazines and see it on TV. It is wonderful, exciting ...
companies are even showing their television ads on
it, which is a neat idea, but rather like making people ...
.
CHANNELS
The hype Microsoft s TV-like stations. Interactive, multimedia content
only a click away ...
05 Dec 1997
| by Our Parliamentary correspondent
as possible. We want to remind people Transco is open 365 days
of the year.
TV work has been planned for Christmas Day and the Media Business is
also looking to buy advertising slots on TV listings pages this
month.
The main TV campaign is due to start at the end of February.
Steve Allan, managing ...
04 Dec 1997
| by LISA CAMPBELL
The Sunday Telegraph is to close its standalone health supplement,
RX, after January 7 and incorporate it into the revamped Sunday
Telegraph Magazine, which will also include listings. The magazine will
relaunch on February 14.
Sky Television s sales and marketing director, Tony Vickers ...
04 Dec 1997
| by KEN GOFTON
The Office of Fair Trading is launching an unusual interactive
CD-ROM. It is intended to give teenagers the low-down on their shopping
rights, and is called Shopping Sussed.
The interactive game includes footage from BBC TV s Short Change. It
sets questions, encourages role play, and asks ...
28 Nov 1997
| by CLAIRE BEALE
When Emap bought a tiny TV station called the Box exactly a year
ago, it seemed a strangely muted...quoted as being the managing director of Emap Television,
Emap TV doesn t really exist as much ...
When Emap bought a tiny TV station called the Box exactly a year
ago, it seemed a strangely muted move for a media giant so perfectly
positioned to make a splash in television.
As a ...
21 Nov 1997
| by PETER SOUTER
in peace?
I happen to know that the team responsible for the Big Issue TV
commercials has ...
Director: Michael Haussman
Production company: Serious Pictures
Exposure: National TV
Campbell ...
Partners
Exposure: National TV, cable and satellite
...