26 Sep 1997
| by ROBERT GRAY
In October 1989, the European Union adopted the Television Without
Frontiers directive...In October 1989, the European Union adopted the Television Without
Frontiers directive with the purpose of ensuring the free movement of TV
broadcasts throughout the community. After two- and ...
of European affairs, Ross Biggam, explains. Television
Without Frontiers is chipping away at protectionism ...
26 Sep 1997
| by HARRIET GREEN
J. Walter Thompson has unveiled its first UK-generated television
work for Kit Kat in a year...J. Walter Thompson has unveiled its first UK-generated television
work for Kit Kat in a year, with a film chronicling a football manager s
first day at his new club.
The commercial, directed ...
with the poster.
It breaks on national TV next Monday. Media planning and buying is by
JWT.
...
26 Sep 1997
| by Our Parliamentary correspondent
into television advertising for the first time
in several years.
26 Sep 1997
| by KAREN YATES
Sekonda, the UK s leading watchmaker, is sticking to
self-deprecating humour with new TV...Sekonda, the UK s leading watchmaker, is sticking to
self-deprecating humour with new TV advertising that pokes fun at
corporate videos by having one collapse into mayhem.
M Designed by
experts, priced by an idiot , will break in cinemas next Friday and on
TV on 24 November in a five ...
26 Sep 1997
| by CAROLINE MARSHALL
to organise a boycott of selected ITV regions in
an effort to drive down the spiralling television airtime...The UK s top advertisers have challenged the Incorporated Society
of British Advertisers to organise a boycott of selected ITV regions in
an effort to drive down the spiralling television airtime ...
s get the top five TV
spenders who are ISBA members to reduce their spend.
The ISBA director ...
26 Sep 1997
| by JULIETTE GARSIDE
Het Weer Kanaal, the newly launched Dutch edition of The Weather
Channel, has chosen Van Rossum and Partners to raise awareness and usage
of the cable channel, available in 50 per cent of Dutch homes. The
agency is responsible for media and public relations and public affairs.
Consultant Harriet Messing...
26 Sep 1997
| by MICHAEL BURGI
There s no doubt the US is a TV culture. One of its largest and
most successful weekly magazines...grown in size and readership since then.
Known in the US as the Bible of television , TV Guide ...
There s no doubt the US is a TV culture. One of its largest and
most successful weekly magazines is TV Guide, which counts 13 million
subscribers and 40 million readers. A unit of Rupert Murdoch ...
26 Sep 1997
| by ALASDAIR REID
at last week s Royal Television Society
Convention....for the network at last week s Royal Television Society
Convention.
Lever Brothers is launching the world ...
when he ends his term of office in
October next year.
The Independent Television Commission ...
on
television. The jury will involve members of the public sitting for four
days, cross-examining witnesses ...
26 Sep 1997
| by KAREN YATES
: Marc Bolan: Dandy in the Underworld
TV station: Channel 4
Date: 16 September, 21.00
Break ...
26 Sep 1997
| by RICHARD COOK
- the incursion of newspapers which had, for years, been
locked out of publishing full TV and radio listings ...
meant an expanded film section covering cinema
releases, not just TV and video offerings, and also ...
-for
listings titles. IPC s TV s On TV
and Bauer s TV Quick all have readers slightly older and more ...