Guinness will be the last brand to advertise on ITV this millennium and Bell s Whisky the first in the next, following a deal between Diageo and Granada.
Flextech has hired BANC to handle a pounds 3m ad task for its satellite and cable TV channels...Flextech has hired BANC to handle a pounds 3m ad task for its satellite and cable TV channels, Bravo and Trouble. A campaign taking in TV, poster and press activity is expected to kick off early in 2000. Ads will target the channels core audiences of 16- to 34-year-old lads (Bravo ...
Channel 5 s The Roseanne Show has been warned by the Independent Television Commission (ITC) about...Channel 5 s The Roseanne Show has been warned by the Independent Television Commission (ITC) about giving too much prominence to the brand name of its sponsor, Yahoo. The ITC criticised a programme broadcast on September 8 in which viewers asked the presenter Roseanne Barr questions via ...
The weekly analysis of advertisement recall Q: Which of the following TV commercials do you...The weekly analysis of advertisement recall Q: Which of the following TV commercials do you remember seeing recently? Last Account Agency/TV buyer % week 1= (7) BT Abbott Mead Vickers BBDO ...
Burton, the Arcadia Group-owned menswear retailer, has handed its only TV ad campaign...Burton, the Arcadia Group-owned menswear retailer, has handed its only TV ad campaign for this year to Willox Ambler Rodford Law, in a move which puts a question mark over its relationship ... pounds 1m, currently running on national TV and in the press, and supported by direct mail, internet ...
launch programme will include heavy press and promotional work. Television will not be used ...
business television campaign of the year in the IPA Business Advertising Effectiveness Awards ... ,642,279. The COI spends pounds 40,770,111 - almost half its annual ad budget - on TV ads. Total income ... 1999) TV pounds 40,770,111 Press ...
provider for NTL s interactive TV service. The move gives Abbey a presence on all the UK s interactive television services, having previously signed deals with Open and Telewest. NTL s interactive television ... a single identity for its television, radio and online services for London. The decision follows ...
David Sneesby, the Consumers Association s marketing director, has left the organisation after almost three years. Sneesby was responsible for the marketing of Which? magazine and its spin-off products. He led the marketing effort for Which? Online and the launch of its masthead television ...
advertising of the past ten years. They are brands which have invested heavily in TV advertising, and have ... committed to international television advertising. In 1990, the account was handled globally ... work is generally created by Publicis (mainstream local TV campaigns), Wieden Kennedy (work ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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