29 Jan 1999
| by CLAIRE BEALE
Flextech Television has hired Michaelides & Bednash to develop an
integrated brand strategy...Flextech Television has hired Michaelides s biggest channel
brands, which are both planning major programming initiatives for
1999.
Later in the year, M s Trouble
and Challenge channels.
The agency will work across all of the brands on- and off-air marketing
activity, including Flextech ...
29 Jan 1999
| by STEPHANIE FRANCE
working together to promote digital
television (DTV) before their respective launches last year....working together to promote digital
television (DTV) before their respective launches last year ...
TV, removing the need for a dish or cable, and a one-off connection fee
of pounds 20. Subscribers ...
cent said from TV editorial
news programmes and/or press editorials.
Mann also says ...
29 Jan 1999
| by STEPHEN ARMSTRONG
Paul Sandler rushes into his office, extremely excited. I ve just
seen the future of television...Paul Sandler rushes into his office, extremely excited. I ve just
seen the future of television, he cries, laughing. It s on Live
TV.
You have to see it. The presenter goes up to women ...
was inventing entire new television
shows every week and putting them out as short segments. Sky One s Beat ...
29 Jan 1999
| by EMMA HALL
Rainey Kelly Campbell Roalfe launches its first TV work for Virgin
Direct next week with two new...Rainey Kelly Campbell Roalfe launches its first TV work for Virgin
Direct next week with two new commercials featuring a Richard Branson
stand-in.
The ads are part of a pounds 3 million TV, press, poster and radio
campaign to promote Virgin Direct s new guide to PEPs, TESSAs and ISAs,
which comes ...
29 Jan 1999
| by JULIAN LEE
picture with television brand campaigns,
while the details are filled in with press and below...picture with television brand campaigns,
while the details are filled in with press and below ...
operate in a market
dominated by one medium. Television is the largest single vehicle for
financial ...
advertising because it is
an information-rich environment, comes a close second to TV. The sector ...
29 Jan 1999
| by CLAIRE COZENS
television ad for Walkers Crisps. Abbott
Mead Vickers BBDO inherited the Lineker campaign from BMP DDB last...Soccer s hardman, Vinnie Jones, is to team up with the ex-England
captain, Gary Lineker, in a new television ad for Walkers Crisps. Abbott
Mead Vickers BBDO inherited the Lineker campaign from BMP DDB last year.
- The Sun
Procter s
stake in the Britvic soft drinks empire. Bass ...
29 Jan 1999
| by DOMINIC MILLS
ITV can do Agatha Christie-style thrillers pretty well and Midsomer
Murders was no exception. John Nettles led a comfortably familiar cast,
including Richard Briers and Daniel Casey. The gentle rural scenery - a
stalwart of many an ITV murder drama - provided a perfect antidote to
the gruesome homicide...
29 Jan 1999
| by MAIRI CLARK
national
press and TV campaign....a national
press and TV campaign.
While there's no sign of the ginger one in the fairly innocuous press
ads, the television ads - co-incidentally created by Evans' Ginger Media
Group- feature ...
29 Jan 1999
| by ROBERT GRAY
IPC has made TV Times editor Liz Murphy redundant and decided to
close Options magazine as part...IPC has made TV Times editor Liz Murphy redundant and decided to
close Options magazine as part ...
Lesley
Johnston. Peter Genower, editor-in-chief of IPC s weekly TV titles, will
take editorial responsibility for TV Times.
...
29 Jan 1999
| by MAIRI CLARK
Congratulation to Denis Hanrahan of Playboy TV who correctly
identified last week's quiz...Congratulation to Denis Hanrahan of Playboy TV who correctly
identified last week's quiz. The answers were: 1 McDonald's; 2. British
Lamb; 3. Peugeot 306. The theme was, of course, dads.
This week, the theme is obvious so we just want to know what the ads
are. Fax your answers to 0171 ...