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REVIEW: Marketing and advertising news in the week's press

, to sponsor Christmas ITV. The deal is the first for the TV broadcaster under the new Independent Television...Carlton has signed a deal with Roche, the pharmaceutical giant, for Rennie, its flagship brand, to sponsor Christmas ITV. The deal is the first for the TV broadcaster under the new Independent Television Commission code that allows the product to appear within the credits. - General release. ...

Carlton’s bid for European internet alliance founders

, and investing 15m ( 10.3m) in TAK, Thomson’s interactive TV joint venture with Microsoft. ...

Carlton sells Technicolor to Thomson Multimedia in $2.065bn deal

in TAK, an interactive TV joint venture between Thomson and Microsoft. Technicolor is the world ... of Thomson’s executive committee. Thomson Multimedia, which makes RCA televisions and digital set-top boxes ...

CAMPAIGN.I: News Briefs

and Granada Media early next year. The interactive brand will launch both on the web and on digital TV...The convergent media company 4i has been appointed the lead brand design consultancy for the new health and beauty network, whose working title is Digital Wellbeing, to be launched jointly by Boots and Granada Media early next year. The interactive brand will launch both on the web and on digital TV ...

Rainey Kelly wins Boots TV launch

-channels, is the biggest launch of a television channel since Channel 5 began broadcasting. It is a combined digital TV ... from computers, televisions and - as they develop - mobile and palm-top devices. There will be 'end ...

FOCUS: HI-TECH - Designs on the web. Should PR companies be taking web development seriously enough to bring it in-house? Peter Simpson reports

began as a director at Premier Magazines, working on a new inflight TV project. Another project, a fully interactive TV system for British Airways, gave Dickens the opportunity to work alongside BT, Matsushita and a ...

FOCUS: CRISIS MANAGEMENT - The heat is on. Mary Cowlett follows the timeline of a crisis from chatroom rumour to full-blown threat to reputation

-by-performance online profile building. 'Even with a book, a TV programme or a newspaper, you have an idea of how ...

Menzies sues WH Smith over pressurising publishers

, Germany’s H Bauer, publisher of Bella, Take a Break and TV Choice, and the Magazine Marketing Company, one ...

United News & Media names Wall as COO

LONDON (Brand Republic) - United News & Media has appointed Malcolm Wall as chief operating officer and executive director. Wall, who has been with the company since 1992, is currently chief executive of the United Broadcasting & Entertainment division, which had been part of the United TV ...

BORDER LINES: Oldest agency closes down

, including Sony TV and local construction giant Techint. Aja Espil was Hill and Knowlton's first Argentine..., including Sony TV and local construction giant Techint. Aja Espil was Hill and Knowlton's first Argentine ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.