Menzies sues WH Smith over pressurising publishers
29 Nov 2000 | by Camilla Palmer
, Germany’s H Bauer, publisher of Bella, Take a Break and TV Choice, and the Magazine Marketing Company, one ...
Harrods is joining forces with UK satellite broadcaster BSkyB to develop an interactive TV...LONDON (Brand Republic) – Harrods is joining forces with UK satellite broadcaster BSkyB to develop an interactive TV programme that will allow subscribers to the broadcaster’s Open interactive platform to buy ... 7). It is the first attempt by BSkyB to experiment with new ideas for interactive TV since ...
, Germany’s H Bauer, publisher of Bella, Take a Break and TV Choice, and the Magazine Marketing Company, one ...
television networks’ refusals to carry advertisements promoting the event....LONDON (Brand Republic) – The internet is said to have increased international awareness of No Buying Day in spite of US television networks’ refusals to carry advertisements promoting the event ... on major US TV networks. However, he found stations were reluctant to carry the commercials. “The day ...
Lowe Lintas has created a pounds 4 million television and cinema campaign for Reebok...Lowe Lintas has created a pounds 4 million television and cinema campaign for Reebok that introduces the theme of being able to run away from your problems using Reebok gear. The two 40-second spots, which launch this week, mark a new direction for the brand. Reebok is attempting to move away ...
Lowe Lintas has created a pounds 4 million television and cinema campaign for Reebok...Lowe Lintas has created a pounds 4 million television and cinema campaign for Reebok that introduces the theme of being able to run away from your problems using Reebok gear. The two 40-second spots, which launch this week, mark a new direction for the brand. Reebok is attempting to move away ...
digital TV task for a WH Smith interactive TV ad campaign. ...
digital TV task for a WH Smith interactive TV ad campaign. ...
its first above-the-line advertising in the run-up to Christmas. The pounds 3m work comprises TV...V-Shop, the music and entertainment retail concept launched by Virgin in September, has unveiled its first above-the-line advertising in the run-up to Christmas. The pounds 3m work comprises TV, radio and press ads created by Circus, with media handled by Media Planning. The ads, which will air ...
, on-trade offers and intensive sampling activity through KLP, with the theme Discover Gold . A TV ...
in the past five years. Media emphasis has shifted from TV and cinema advertising to more targeted activity ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.