14 Dec 2001
| by JEREMY WHITE
.
The new campaign will aim to build the Dockers brand by using
non-traditional media, so no TV or print ...
06 Dec 2001
| by MARK KLEINMAN
Dorothy Perkins, the women's fashion retailer owned by Arcadia, is
launching its first TV ...
retail distributor Booker earlier this
year.
The TV campaign comprises two executions, 'The Wild ...
-shoppers.
Sharp said that the TV campaign had been inspired by the trial
concept.
Icelandic fashion group ...
04 Dec 2001
of hidden puppeteers. A teaser spot was created to precede the TV and cinema ad, featuring simply a ...
30 Nov 2001
Four TV commercials produced by Soul for Uniqlo are to run in the
Japanese fashion retailer's home market from the beginning of next
month. The films will augment work produced by the company's Japanese
agency, Thynos.
...
23 Nov 2001
Stefanel, the Italian fashion company, has appointed Euro RSCG Wnek
Gosper to handle its pan-European creative account.
The brief includes television, cinema and print across several key
European markets. It will be developed from Euro RSCG Wnek Gosper's
London office but will not run in the UK ...
22 Nov 2001
campaign, the ads
break on TV on November 26, supported by a four-week campaign in glossy
magazines ...
22 Nov 2001
| by SUZY BASHFORD
to
model Uniqlo's wares.
To make the TV ads, Soul worked closely with Japanese agency Thynos ...
22 Nov 2001
| by SHARON GREAVES
through clubs and bars.
Likewise, high-profile digital TV stations have used fitted micro ...
for the
Formula One Grand Prix. "The idea of sponsorship is to gain as much TV
coverage as possible. Most ...
02 Nov 2001
| by MATTHEW COWEN
Wonderbra is to launch a new range of bras on television, in the
brand's first foray ...
-profile of the
novice advertisers to take advantage of the current trough in TV
rates.
The two 20-second ...
and sitcoms with reality TV and runs across
all terrestrial commercial broadcasters as well as Sky, UK ...
02 Nov 2001
Bartle Bogle Hegarty's "twist" commercial for Levi's took the top
honour at this week's British Television Advertising Craft Awards. The
film also won the best director award for Frank Budgen of Gorgeous
Enterprises. Warren Hamilton and Peter Raeburn won the award for the
best use of recorded music.
...