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Consulta's London office, which opened this week and will act as its network centre for artwork, TV
in July, for which it created TV and cinema ads and a viral campaign. The agency also signed a contract ... such as books, radio (for Asda and all:sports) and in-salon advertiser-funded TV for new client Toni Guy. But Blueprint's diversification into customer radio and television does not detract from the agency's ability ...
The flatpack specialist has struck a deal with Carlton Screen Advertising to show 40-second ads from its current 'Unlimited possibilities' TV campaign. The work, created by Karmarama, has been showing on TV since November and demonstrates how a visit to IKEA can lead to a wide range of decorating ...
The company made the appointment following a competitive pitch and will employ All Response to overhaul its customer acquisition strategy. Mail-order retailers have seen increasing competition from sales channels, such as the internet and interactive TV, and industry analysts expect many to fall ...
The campaign, by Publicis Dialog, enabled viewers to choose the next step for a teenager struggling with homelessness, using interactive technology. Viewers could make donations via their remote, with the amount then added to their digital TV bill. The DMA presented 32 Gold awards, with Harrison Troughton ...
The range has been updated with spray, gel and tablet variants. The spray bottle also has a foaming trigger allowing it to be used as a spray or foam for vertical surfaces. The products will be available from major retailers. Limelite is the only such product to have advertised on TV in recent years ...
closures on rural communities. The 10m activity includes TV, radio, press, in-branch and online material ... of computer-generated ants interacting with Post Office customers. TV spots focuses on the travel, motoring ...
and awards to be held each autumn. A range of partners will be unveiled in the new year, and a TV programme ...
for marketing both the Expedia and TV Travel Shop brands across the Continent, including in Italy, France ...
created by the 5.3bn merger of ITV, with its 52% share of the TV ad sales market. Key ... with it big responsibilities. It is vital that he and his team have a good reading of where the fast-moving TV ... practitioner who knows all the complexities of TV trading and who has the stature and wherewithal to do the job ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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