to remove filtersYahoo! in music-video ads
21 Dec 2005 | by Ben Carter
that the medium would be easy for brand owners to use because it allows them to transfer existing TV advertising ...
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Review of the year: 10 biggest marketing moments 2005
21 Dec 2005
team also raised a few eyebrows, as Simon Shaps was made director of television ahead of director ...
Fake VW ad beats real thing to become most downloaded viral in 2005
19 Dec 2005 | by by Jennifer Whitehead
even better as brands increasingly take their traditional TV and cinema advertising budgets and invest it into viral advertising. "With the increase of cable channels and digital TV, TV advertising is becoming ...
News Analysis: Friends at a price
14 Dec 2005
Date-style TV show could be spun off from the Friends Reunited site, If so, it would be one of the most ... for converged TV services, such as programmes delivered via broadband or by mobile phone. In this changing ... with their consumers. For example, Sky has direct relations with 7.8m subscribers and is set to launch on-demand TV ...
Agency of the Year 2005: Digital Agency of the Year - Agency Republic
14 Dec 2005 | by Ben Carter
placed at the heart of the TV ad campaign, created by Mother. Having secured its place on the BBC ...
Media: enteraction tv appoints new sales director
09 Dec 2005
The digital TV company enteraction tv has appointed Damon Letzer, formerly five's interactive
Hotline: Digital UK shortlists agencies
09 Dec 2005
Digital UK, the organisation co-ordinating the switchover from analogue to digital TV, has
The Insider's Guide to Production: Production companies RIP?
09 Dec 2005 | by Caspar Delaney, RSA Films
of transmission. A message may be modified by or adapted to a new medium but that has always been so - a TV ad ... production company that has never made a viral, but if there is, I couldn't name it. If you turn on your TV ... developments in dog food. This generation of doomsayers claims the sheer number of TV channels, coupled ...
The Insider's Guide to Production: Sound Design - The digital difference
09 Dec 2005 | by Tim Lofts, Alchemy Soho
already have very good TV sound quality but, looking forward, proper surround sound on terrestrial TV ...
Top Performers of 2005: Digital Agency of the Year - Dare
09 Dec 2005 | by by Staff
online ending to its Walkman TV spot, which involved the main character jumping out of the ad ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
