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Vodafone policy sage to become BPPA chairman

Television in 1989. Aside from his imminent chairmanship at BPPA, White said he was providing 'strategic ...

Profile: Big Apple to Orange - Scott Jacobson, PR director, Orange

's leverage for the launch of TV-over-broadband in the UK next year. The Orange name will also swallow FT ...

Campaign: Mobile brand frames pictures with fashion - Promotion

Allard, conducted 22 regional radio and TV interviews, in which she flagged up the competition ... radio and TV stations and programmes, including BBC North East, ITV Yorkshire and London Tonight ...

Campaign: Mall roadshow boosts BT's The Phone Book - Consumer PR

the other. Local television news stations were also targeted. Measurement and Evaluation In total, the campaign achieved 80 pieces of national and regional press coverage and eight TV broadcasts. Coverage ...

Campaign: Telewest Business in home working stunt - B2B PR

, and nationally to Times Online and Reuters Business Television while the experiment was taking place on 15 and 16 ... the Bradford Telegraph Argus. Reuters Business Television also covered the story of the experiment ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.