30 Sep 2005
| by by Sam Matthews
in the industry for 20 years or more are being offered courses in CV writing or networking.
"TV producers who ...
30 Sep 2005
| by by Sam Matthews
guidance that it is acceptable to include brands in TV shows after the broadcast regulator Ofcom declared ...
society and this will inevitably be reflected on television and radio as it is in other media. Therefore ...
30 Sep 2005
| by by Julia Pearlman
for the Saver Card last April. It used the slogan "Somerthing different" across three TV ads.
The campaign ...
30 Sep 2005
| by by Julia Pearlman
difficult to assess for other mediums such as television and radio, according to Tom Wasilewski, head ...
30 Sep 2005
| by by Richard Roche
TV spots. This has been the traditional way of creating differentiation in a highly competitive ...
create loyalty, poach a group away from a rival brand, or entice a new group. TV advertising, the FMCG ...
-profile TV campaign, but the audiences are being treated in a personalised and targeted way, therefore ...
30 Sep 2005
Matt Cooper, the Beam TV managing director, is leaving the company with three members of his
30 Sep 2005
Claire Billings finds Mother's TV ad for Orange gives her goose bumps:
30 Sep 2005
"We are still reviewing her contract. We do, however, offer her and
anyone else going through the same thing all our support." - A
spokeswoman for Coty, the owner of Rimmel, responds after Kate Moss
apologises for her behaviour. The cosmetics company is pushing ahead
with plans for a £500,000 television ...
30 Sep 2005
Not content with being the scourge of a band of would-be entrepreneurs in his hit BBC2 TV series
30 Sep 2005
| by Ian Darby
forward to it." Most of Bernard Matthews' spend goes on television and press
advertising. Turkey Ham ...
earlier this year when TV chef Jamie Oliver attacked its
Turkey Twizzlers product in his Channel 4 series ...