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Andrew Walmsley on digital: The year of consumer empowerment

20 Dec 2006

, such as the emailable trailer on weddingcrashersmovie.com, to encouraging users to create ads from scratch - see current.tv ... SECONDS ON ... CURRENT.TV - Current.tv is an independent US cable and satellite TV channel. Viewer ... 's website. The current.tv online community then votes for the pieces that should be shown on TV ...

The Annual 2006: Top 10 digital talent

15 Dec 2006

for Sony PlayStation 3 and snapping up the interactive television agency Weapon7, which had offers from a ...

The Annual 2006: That was the year that was - Adland's 2006

15 Dec 2006

-confidence and TV's then unrivalled power as a mass medium. In the year of his passing, adland looked a very different place to the one he joined more than three decades ago. The TV market was struggling, with media agencies predicting a 6 per cent downturn in TV adspend and ITV down by as much as 14 per cent. The figures ...

Branding News brief: Redemption TV rebrands as Rockworld.tv

13 Dec 2006

Redemption TV, a live rock music channel, is rebranding as Rockworld.tv following its move to 24

Sky enters on-demand battle with Anytime TV

13 Dec 2006 | by Gareth Jones

viewers to download TV programmes, movies and sports highlights....that Sky will also use the service to showcase TV programmes before making them available to the rest ... . The launch of Sky Anytime TV follows the debut of BT Vision, a broadband TV service. Channel 4 also recently launched 4oD, a web-based TV download service, and ITV is revamping its website to include video ...

Media News brief: Nuts to launch Nuts TV channel on website

13 Dec 2006

Nuts, the lads' weekly, is to launch a Nuts TV channel on its website, nuts.co.uk. The video

Media News: ITV in red-button idents offering

13 Dec 2006

ITV is to become the first UK commercial broadcaster to offer brands interactive TV (iTV) programme...digital-terrestrial TV viewers to use their remote control to interact with enhanced break bumpers ... -satellite and digital-terrestrial TV platforms. ITV claims it grew revenue from interactive advertising by 175 ...

Digital News brief: ITV acquires Scoot

13 Dec 2006

ITV has acquired local-business directory Scoot as part of a plan to expand its broadband TV

Andrew Walmsley on digital: Wi-Fi will lead a convergent future

13 Dec 2006

for the traffic it drove. Another system, WebTV, allowed people to surf the web on their TV - really slowly ... . The problem with these gadgets was that the consumer gained no real benefit from them. Web TV was clunky, slow ... much of the technology around us - from our TV to the humble washing machine. Bonkers stuff still ...

Digital News: 3 backs X-Series internet service

13 Dec 2006

also watch programmes from their home TV, via a tie-up with Sling Media, and access their PC while ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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