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know a bit about TV, with particular reference to rampant new technologies. It would also be good ...
20-minute films for Land Rover's branded-content channel, Go Beyond TV, as well as sites ... broadband TV channels for both clients. With two further wins in the offing, and commercial director Sean ...
starring TV fashion advisers Trinny and Susannah delivered a 32% incremental sales uplift. Elvis picked ...
The brief is to generate consumer interest and awareness and tackle scepticism among that there is a ‘catch' to the concept. Fees are undisclosed. The contract will kick off in mid- to late-January and will initially be a three-month UK project to support a TV ad campaign to run in February and, potentially ...
radio and television stations....uses as possible, including national digital terrestrial television and mobile services. Ofcom proposes ...
The campaign breaks in the US this week on television, in print, on radio and online. It will feature Kelis singing the song 'Push it to the Edge', which includes the lyrics: "So clean in my Edge ... for a VIP event. The ad will begin airing in late December on major television networks throughout ...
TV measurement body Barb has received 24 proposals from 12 different organisations after putting...The tender sets out several key areas that the research companies should address concerning the future of television measurement: new distribution forms, on-demand television, time-shifted viewing, transportability and their combined effects. Barb will now assess the proposals to work out how effectively ...
Plans to help older and disabled people manage the switch to digital TV will cost £600m, culture...The Government has committed to help install and use the equipment to convert one television set to digital, which will be free to the over-75s and disabled people who receive income-related benefits ... . The funding will come entirely from the forthcoming TV licence fee settlement, Jowell added. The announcement ...
LONDON - Official television measurement body Barb has received 24 proposals from 12 different.... The measurement body has also recently come under pressure from Sky and ITV to cover TV viewing outside the home ... of what the television industry may be prepared to fund. Barb was set up in 1981 to provide the industry-standard audience measurement service for television broadcasters and the advertising industry ...
for digital switchover in the UK is expected to be around £600m, with money coming from the television licence...on the BBC's programme budget. "Each eligible household will be helped to convert one TV set. Provision ... ensure access to free-to-air digital TV as near universally as can possibly be." It is understood ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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