to remove filtersNews brief: IKEA appoints August Media
20 Dec 2006
IKEA has appointed customer publisher August Media to create content for its in-store TV network
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BP signs up advertisers for debut of in-store TV
20 Dec 2006 | by James Quilter
BP is plotting the launch of a forecourt and in-store TV network for its BP Connect sites and has...recently shelved plans to roll out a TV network to 300 of its biggest stores, while both Asda Live and Fresh TV, operated by Asda and Sainsbury's respectively, have been axed after lengthy trials. The BPTV ... of in-store TV networks in petrol stations has a chequered history. In 2002, Forecourt TV, which ...
Asda courts Fallon with route to £45m account
20 Dec 2006 | by Nicola Clark and James Quilter
A spokeswoman for Asda confirmed that the two Publicis Groupe agencies are going head-to-head for a major TV brand campaign due to run next year. A decision is expected next month. The spokeswoman would not confirm whether the entire £45m advertising account would also move over to Fallon if it were ...
Asda courts Fallon with route to £45m account
19 Dec 2006 | by by Nicola Clark and James Quilter
A spokeswoman for Asda confirmed that the two Publicis Groupe agencies are going head-to-head for a major TV brand campaign due to run next year. A decision is expected next month. The spokeswoman would not confirm whether the entire £45m advertising account would also move over to Fallon ...
The Annual 2006: Advertiser of the Year - Marks & Spencer
15 Dec 2006
. - September: Breaks new TV advertising featuring Jagger, Twiggy and models Laura Bailey and Noemie Lenoir ...
The Annual 2006: Top 10 press ads
15 Dec 2006
the TV screen, an image that has impact on the page and communicates the Bravia's positioning brilliantly ...
Advertiser of the year - Marks & Spencer
14 Dec 2006 | by by Staff
of Autograph men's clothing range. September Breaks new TV advertising featuring Jagger, Twiggy and models ...
Ultralase awards business to DS-J
14 Dec 2006 | by by Staff
, in July. Earlier this year, an Ultralase TV campaign featuring a naked woman prompted 16 complaints ...
Next initiates stores customer data push
13 Dec 2006 | by by Ed Kemp
been handled on a project basis, with MBA creating a number of TV and radio ads. Separately, Next ... , while the remainder is spread across TV, radio, press, outdoor and online, according to Nielsen Media ...
Direct News: Next initiates stores customer data push
13 Dec 2006 | by Ed Kemp
been handled on a project basis, with MBA creating a number of TV and radio ads. Separately, Next ... the remainder is spread across TV, radio, press, outdoor and online, according to Nielsen Media Research, Next ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
