to remove filtersMarketing League Table: Direct marketing leagues
19 Dec 2007
include TV Licensing, Royal Mail, Intercontinental Hotels. Multi-discipline. Member DMA, IPA, MCCA ...
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Barclays splits marketing role in two
19 Dec 2007 | by Daniel Farey-Jones
Hytner quit as the bank s group brand and UK banking marketing director in August to move to Top Up TV as commercial director. Barclays reshuffle means there is no group brand director role any longer, although marketing directors from the various business divisions will sit on a brand reputation ...
Campaign Annual 2007: Top 10 Virals
14 Dec 2007
Launched during the final of Big Brother on TV, the Cadbury's gorilla from Fallon quickly found ... offline, TV splash can be beautifully amplified online. YouTube tag: Gorilla 2. SMIRNOFF 'GREEN TEA ... T television ad as a viral, but just as enjoyable. Launched in April, it got 1.3 million YouTube views ...
Campaign Annual 2007: Top 10 Facebookers
14 Dec 2007
with a penchant for singing evensong" has her passion for television writ large over her Facebook profile. She's a member of several TV-themed groups, including "If you don't like Peep Show you're probably ...
Campaign Annual 2007: Top 10 Regional press ads
14 Dec 2007
the staggered nature of the digital television switchover. Agency: Abbott Mead Vickers BBDO Writer: Simon ...
Campaign Annual 2007: Top 10 things to forget
14 Dec 2007
, and TV spots for everything from Turkey Twizzlers to full-fat milk were banned from kids' TV. Ofcom ... to know about them. Just eight days after joining the TV start-up Iostar, she'd quit, citing a major ... . 8. TV phone-in scandals Who'd have thought it? Callers to TV quiz shows didn't stand a chance ...
Campaign Annual 2007: Top 10 Predictions for 2008
14 Dec 2007 | by Brinsley Dresden, Lewis Silkin
up with Hilda Ogden. 8. Christopher Graham makes TV debut with Tess Daly Having banned most TV ... -general, Christopher Graham, and Tess Daly will host Strictly Compliant, a weekly TV review of current investigations ...
Campaign Annual 2007: Top 10 DM Creative Directors
14 Dec 2007
The master of direct TV is still successfully competing with the big boys in above the line, producing pioneering and glamorous TV commercials for the likes of Virgin Media and the AA. Rapier's output ...
Campaign Annual 2007: Top 10 Sales Directors
14 Dec 2007
, managing director, Viacom Brand Solutions "Bammo" may not run the biggest TV sales team in town, but it ... solutions, and Bampton accordingly tends to think more creatively and laterally than the average TV sales ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
