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Center Parcs targets families in Christmas push

that includes TV, cinema, direct mail and a major online push....movies The Golden Compass, Enchanted and Bee Movie from 21 December and will be aired on TV from Boxing ...

First Choice focuses on families in 'Arms full' campaign

time together in its latest TV campaign, which breaks on Christmas Day....The arms full TV ad, created by Beattie McGuinness Bungay, concentrates on the range of emotions experienced by a father as his son runs into his arms, with the underlying message that being together is brilliant . The TV campaign will be supported by direct mail, online advertising and promotions. First ...

Digital: Disney World airs ads on WeDigTV

interactive TV network WeDigTV....The holiday destination will use the service to run TV ads, which have been adapted to contain additional footage and interactive elements. The work will run for one month to drive sales during the New ... Resorts allows us to bring the value and efficacy of TV2 advertising to a new industry sector.' ...

California drafts in stars for ads

Arnold Schwarzenegger, film star and governor of California, is to feature in a TV ad campaign...The drive, funded by California Tourism, breaks on Boxing Day and also features Rob Lowe, star of The West Wing, and Ugly Betty's Vanessa Williams. The activity marks the first time California Tourism has run a TV campaign in the UK. The 30-second ad is part of a £2.4m investment by the state ...

Media brief: California Tourism appoints Feather Brooksbank

ahead of the launch of its first UK TV advertising campaign on Boxing Day. The agency won the account

Schwarzenegger to star in UK campaign

LONDON - Arnold Schwarzenegger, film star and governor of California, is to feature in a TV ad...The drive, funded by California Tourism, breaks on Boxing Day and also features Rob Lowe, star of The West Wing, and Ugly Betty s Vanessa Williams. The activity marks the first time California Tourism has run a TV campaign in the UK. The 30-second ad is part of a 2.4m investment by the state to attract ...

Hotline: Marriott Hotels and Resorts hires Amp

that will launch next year. The campaign will run across TV, press, outdoor and online from January.

The Week: Advertising Reviews - Smarter lands easyCruise

The full-service agency will roll out a TV, press and online campaign in the first quarter of next year to raise brand awareness and grow easyCruise's target audience beyond young travellers to people of all ages. ...

The Work: Private view

: Outsider Exposure: National TV 2. TERRENCE HIGGINS TRUST Project: Sex Client: Jo Houghton, senior ... : Prologue Films Exposure: National TV 4. BEECHAMS Project: Battle of Brian Client: Anna Hale, category ... Exposure: National TV, outdoor 5. HELEN BAMBER FOUNDATION Project: Lost in f**king translation Client ...

Universal lands Polaris media briefs

was created in 2001, and its largest market is the UK. Its current TV campaigns, created in-house, feature its ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.