to remove filtersAnnual: Top 10 posters
12 Dec 2008
of the execution makes much more impact than all the bells, whistles and Girls Aloud members featured in the TV ad ...
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Annual: Top 10 Digital Ads
12 Dec 2008
on both TV and online with more than two million views. Agencies: AKQA, Wieden & Kennedy, Attention ...
Biggest brands: Top 100 advertisers 2008
11 Dec 2008 | by Amanda Nottage
at 3.78bn, an increase of 6.8%. TV remained the biggest medium, with the Top 100 spending more than 2 ... by advertiser of their spend on TV, press, radio, cinema and outdoor, see the 20 February issue of Marketing ... . 'Marketing spend is under pressure. There are now 500 TV channels and a raft ...
The Work: New Campaigns - The World
28 Nov 2008
-production: Eight VFX Audio Post-production: Human, Eleven Sound Exposure: National TV, online THE LOWDOWN ... island, is being brought to life in a spectacular TV spot. Professional stuntmen were drafted ... Editor: School, Toronto Exposure: National TV THE LOWDOWN Hubert, a silver tabby cat, takes ...
Adidas parties with Beckham and Perry in Originals push
26 Nov 2008 | by Nikki Sandison
Originals website while 60 second and 30 second versions will run on TV. It is the first time Adidas has created a TV ad for its Originals brand, which uses the famous Trefoil logo. The campaign will also ...
Waitrose Christmas campaign looks at journeys home
14 Nov 2008 | by Miranda Fitzgerald
The TV ad, created and developed by MCBD, centres on the anticipation people feel on their journey home at Christmas. In between shots of people heading home, a range of Waitrose Christmas food is showcased. A mixture of 40 and 60 second ads will run until Christmas Eve, with additional 10 second ads ...
The Work: New Campaigns - The World
14 Nov 2008
-production: David Whiteson, Crush Exposure: National TV, online THE LOWDOWN Bobby Orr, considered one ... Miyazaki, Yoshinori Makino Exposure: National TV THE LOWDOWN The part that light plays in Japanese culture is being emphasised in TV advertising promoting a new generation of environmentally friendly ...
The Week in marketing: 11 November 2008
11 Nov 2008 | by Staff
. Wispa seeks UGC Cadbury is asking fans to help it create a TV ad for Wispa as part of its campaign ... this year. Boots presents... Boots has launched a multimillion-pound Christmas TV campaign focusing ... blitz Video-games developer and publisher Ubisoft is launching a 4m TV campaign for its games ...
John Lewis Christmas campaign eschews excessive consumerism
10 Nov 2008 | by Miranda Fitzgerald
'. The campaign, which runs for five weeks, will involve TV, interactive online and outdoor activity, including 10 ... demographic. Last year John Lewis returned to TV with its Christmas ads for the first time in three years ...
The Work: New Campaigns - The World
07 Nov 2008
: National TV THE LOWDOWN Fridges causing chaos as they appear to take on a life of their own are the unlikely subjects of a new TV spot extolling the virtues of chilled Guinness in cans. Filmed by Irish ... TV credits include The X-Files. The TV campaign is being complemented by outdoor, radio, online ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
