17 Dec 2008
| by Hadassah Nymark
LONDON - The leading UK travel reward scheme, Airmiles, is set to launch its first TV ad campaign...director at Partners Andrews Aldridge, said: "The TV ad is a simple but highly effective execution ...
16 Dec 2008
| by Alex Brownsell
December. Thomson will undergo a more vigorous rebrand, and its first TV ad for 18 months will attempt ...
abroad. First Choice will launch its own heavyweight TV campaign on 20 December. The campaign, also ...
12 Dec 2008
, every message needs to be
accessible across media. But first, TfL was extremely busy on the TV side of things this year,
with six big-budget TV ads. The biggest and most effective (yet cheapest
to make ...
. Despite having only limited TV and cinema
airings, the ad was viewed more than ten million times online ...
11 Dec 2008
| by Amanda Nottage
at 3.78bn, an increase of 6.8%. TV remained the biggest medium, with the Top 100 spending more than 2 ...
by advertiser of their spend on TV, press, radio, cinema and outdoor, see the 20 February issue of Marketing ...
. 'Marketing spend is under pressure. There are now 500 TV channels and a raft ...
10 Dec 2008
| by Anne Cassidy
The incumbent agency, MPG, which has handled the account for the past four years, has been invited to repitch for the business. Turespana plans to announce a shortlist of agencies before 19 December. The Spanish tourist board s most recent TV ad campaign launched in March this year, featuring a family ...
05 Dec 2008
-production: Digital Domain
Exposure: National TV
THE LOWDOWN LG reveals the technology that comes out to play when the homeowners are
away in a new 30-second TV spot created by Bartle Bogle Hegarty. Set ...
emerge from behind an
LG TV. Each gadget takes on the appearance of an insect, emitting beams ...
05 Dec 2008
Films
Exposure: Cable TV, cinema, online
THE LOWDOWN The Russian government is adopting scare ...
-production: Head Gear Animation
Audio Post-production: Head Gear Animation
Exposure: TV in Detroit area ...
in the US, has launched a pair of animated
TV spots to boost visitor numbers after a major renovation ...
05 Dec 2008
books than usual at this time of year, but I found its TV campaign a bit of a struggle. The line ...
depressing indeed. In the most disturbing of the three TV executions, we see a teenage girl going through a ...
, look and listen" TV campaign from the Department for Transport (6) aimed at road safety for children ...
05 Dec 2008
| by Kate Nettleton
it sponsorship rights over both the
2010 and 2014 World Cups. Emirates' most recent TV ad, promoting its A380 ...
04 Dec 2008
| by Kate Nettleton
' most recent TV ad, promoting its A380 plane, was created by BBDO Dubai. ...