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Church weighs into product placement debate

into whether to allow product placement on UK television in November, following a major policy U ...

TV-based VoD to outstrip PC offerings, Kantar survey predicts

LONDON - Usage of TV-based VoD services such as BT Vision and iPlayer is set to outstrip PC...VoD delivered through TV sets will be more popular than PC-delivered VoD, with new developments ... Media households surveyed, 75% have used a TV VoD service in the past four weeks, compared to 45 ... of TV VoD, with 26% intent on trailing the service, the survey found. The biggest driver of PC VoD use ...

Top Gear is most-viewed TV programme on BBC iPlayer as VoD requests top 88 million

LONDON - Top Gear was the most-watched TV programme of the year on BBC iPlayer, as the VoD service.../female ratio, but remains strongly under-55 in terms of age, which is younger than the typical TV viewer or radio listener's profile. On-demand makes up the great majority of TV programme requests, however two ... requests per month for BBC TV and radio programmes. The on-demand service allows UK audiences to catch up ...

Peter Rabbit TV series to 'democratise' character's appeal

LONDON - Beatrix Potter's Peter Rabbit is set to be "democratised" as a brand by a new TV series...." One of Chorion's other properties Paddington Bear, has recently appeared in a Marmite TV advert ...

Ad blackout for party leaders' historic TV debates

LONDON - ITV and Sky's 90-minute televised debates between the prime ministerial candidates...ITV, Sky and the BBC will make history in the new year when they show the first TV debates between general election candidates in the UK. Gordon Brown, the Labour prime minister, David Cameron, the Conservative party leader and Nick Clegg, the Liberal Democrat party leader, will take part in three peak time ...

Trust agrees BBC participation in Project Canvas

to watch on-demand services, such as the BBC iPlayer, on their TV sets. The partners plan to form a new joint venture to develop the technical specification for internet-delivered TV, and to create and market ...

Regional media giants partner for Welsh news service bid

exiting regional TV news provision and the local newspaper sector devastated by the recession ...

Apple's TV subscription project makes some progress

NEW YORK - Apple's attempt to develop a monthly TV subscription package has drawn CBS and Disney...The Wall Street Journal claims Apple has been wooing TV networks with various proposals ... best of television" to consumers for $30 ( 18.73) per month. However, the WSJ's sources say this may ... their channels to Apple could damage their business with cable TV companies, while others are worried Apple ...

Thinkbox in four-week campaign to promote effectiveness of TV ads

LONDON - Thinkbox, the marketing body for commercial television, is set to run a four-week ad...terms, advertising on television is now cheaper than at any time on record. The cost of TV ads has ... and impersonating famous lines from TV ads, ranging from Bodyform, Budweiser and Cadbury's Whole Nut, to Fairly Liquid, R White's Lemonade and Sugar Puffs. It intends to demonstrate how TV advertising ...

UTV bids to set up northern regional news consortium

. It is envisaged these consortia can be comprised of TV, radio and press players. Pilots across the UK to test out ... news using multimedia technology. Michael Wilson, managing director of UTV Television, said he expects to bring UTV's "experience online, on television and on radio" to its proposed North East ...

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