23 Dec 2009
| by Susan Billinge
It must be Christmas, the TV is over-run with ads for food and department stores, all tugging at heart strings and fanning waves of nostalgia. But are the ads working and do consumers enjoy or even ...
shared almost word for word by Katie, 19.
Marks and Spencers' TV ad featuring national treasure ...
21 Dec 2009
| by Joe Thomas
entered into a high profile TV sponsorship, alongside an integrated marketing. The sponsorship will give ...
will showcase the entire Mr Kipling range. TV idents will appear throughout each Saturday episode and during ...
18 Dec 2009
| by Staff
'Guinness World' was conceived by AMV BBDO, the agency behind the brand's 'Bring it to life' TV ad, and produced by digital production company Unit 9. Users must have Google Earth, or install a ...
rely on just a distinctive TV ad to generate the required level of impact, we also have to really ...
17 Dec 2009
| by Gemma Charles
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The TV and radio campaign is humorous but drives home ...
and regional TV and commercial radio stations. According to Mintel's most recent research into Christmas food ...
16 Dec 2009
| by Kate Nettleton
on TV advertising and asks agency's to find ways to contemporise the Honey Monster, which will remain ...
an advertising push for the Honey Waffles variant. The last high profile TV campaign from Honey Monster Foods, featured the Honey Monster and his flat mate rapping in the "crimping" style originated by the television ...
16 Dec 2009
| by Joe Thomas
. It supports its TV activity which rolled out 14 November. ...
15 Dec 2009
| by Nicola Clark
celebrated with a confident, glossy TV ad, created by RKCR/Y R. The spot featured a troop of glamorous cabin ...
advertising overtakes TV Arguably the most important media milestone of the year came as online advertising became the UK's biggest media platform, overtaking TV. The Internet Advertising Bureau (IAB)'s biannual ...
15 Dec 2009
| by Staff
-recalled TV advertisers....'s TV ads, which were created by Fallon before the account moved to Saatchi Saatchi in November, has ...
. Of the five, Tesco had the biggest TV spend of 39.1m, while Aldi, which rises from 18th place last year ...
'Kim from Beckford' asking questions of the insurance brand's canine mascot, in a TV studio setting ...
15 Dec 2009
| by Staff
LONDON - A Confused.com commercial with people commenting on the ease of use on its new website scored the highest recall at 783% in a single week in Marketing's Adwatch of the Year during 2009.
11 Dec 2009
Normal 0 0 1 55 317 2 1 389 11.773 0 0 0 The agency won the business following a pitch against two undislosed agencies. McCann will now be briefed to create a digital campaign based around the "knitting nanas" TV work that it produced two years ago. The work ...