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Nikon Coolpix to sponsor Hollyoaks for 2011

Nikon, the camera manufacturer, will sponsor Channel 4 soap 'Hollyoaks' as part of its wider TV

Paper Round (23 December) - Which clients are advertising in the national press?

Asda looks past Christmas with Boxing Day deals on TVs, advertising in the Daily Mail, The Sun, the Daily Mirror, the Daily Telegraph and The times. Morrisons is running full-page ads to emphasise its British credentials, assuring readers that its beef, pork, lamb and poultry are all 100% British ...

Merged News Corp/BSkyB considered unlikely to tie TV and newspaper ad sales

A merged News Corporation and BSkyB is unlikely to link up its TV and newspaper ad sales due..., News Corp's refusal would not have a significant impact on subscription rates in the pay-TV market ... of advertisements in News Corp's print newspapers to the purchase of advertisements on BSkyB's TV channels given ...

European Commission's full statement about the News Corp/BSkyB deal

of British and Irish pay TV operator BSkyB by News Corporation, a global media and communications company...The proposed transaction will bring together BSkyB, the leading pay-TV operator in the UK and Ireland, with News Corp, one of the six major Hollywood film studios (20th Century Fox), a TV channel producer (such ... and The Times) and a leading pay-TV operator in Italy (Sky Italia) as well as in Germany and Austria (Sky ...

European Commission unconditionally approves News Corp/BSkyB merger

The EC has approved, under the EU Merger Regulation, the proposed acquisition of British and Irish pay TV operator BSkyB by News Corporation after concluding the transaction "would not significantly ... , and Sky demands 80% of the pay TV market. News Corp notified the EC about its intention to buy ...

Shazam appoints chief technology officer

Faithless partnered with Shazam to promote their UK tour and new album, featuring TV ads with the Shazam ...

Virgin Atlantic unveils online film for app launch

The film, created by LBi, stars Alex MacQueen from hit TV comedy Inbetweeners and TV series The Thick of It , as Terry . Available on YouTube, Facebook and Twitter, the film features a comic love story between creepy Terry and Rose. Terry describes the story of how he first met and fell in love ...

Microsoft and C4 partner for TV ad break innovation

Microsoft is running a series of ad stings in conjunction with other brands on Channel 4 over the course of two nights in the run-up to Christmas, to promote its Windows Phone 7 and search engine Bing.

Product placement to hit UK TV from Feb 2011

Product placement will be allowed in UK TV programmes from 28 February 2011, sponsorship rules have...will be allowed in films (including dramas and documentaries), TV series (including soaps), entertainment shows ... be advertised on television, such as weapons or escort agencies. All these prohibitions are reflected in Ofcom ... , or be featured in an unduly prominent way within programmes. The TV rules reflect new UK legislation ...

Heat editor exits after 15 months

Delaney said he was leaving to pursue "new opportunities" and intends to publish his third book and work on a new television show for Comedy Central. He was appointed editor in September last year, replacing Julian Linley , who moved to the new role of creative director (TV) at Bauer Media in the same ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.