21 Dec 2010
| by Arif Durrani
of British and Irish pay TV operator BSkyB by News Corporation, a global media and communications company...The proposed transaction will bring together BSkyB, the leading pay-TV operator in the UK and Ireland, with News Corp, one of the six major Hollywood film studios (20th Century Fox), a TV channel producer (such ...
and The Times) and a leading pay-TV operator in Italy (Sky Italia) as well as in Germany and Austria (Sky ...
21 Dec 2010
| by Arif Durrani
The EC has approved, under the EU Merger Regulation, the proposed acquisition of British and Irish pay TV operator BSkyB by News Corporation after concluding the transaction "would not significantly ...
, and Sky demands 80% of the pay TV market.
News Corp notified the EC about its intention to buy ...
08 Dec 2010
| by Arif Durrani
to ITV s hit TV show, the jury is still out on the kind of sales it is commanding. Early ballpark figures ...
06 Dec 2010
| by Gareth Jones
credentials, Sky has already moved beyond its core pay-TV business to offer bundled broadband and telephony ...
nationally.
As growth of its pay-TV subscription business starts to slow, a home-energy service provides a ...
03 Nov 2010
| by Gareth Jones
, Xbox 360 will supplant the TV, PC and games console to become the multimedia hub through which ...
29 Oct 2010
| by Staff
Fosbury as marketing director. ( Media Week )
Vintage TV, the channel aimed at the over-50s, has ...
21 Oct 2010
| by Staff
rediscovered its distinctive identity through the return of the 'boy on the bike' ad to television. Importantly ...
make it better' campaign it mounted a direct challenge to Starbucks; its first TV ad, launched last ...
Nike's 'Write the future' TV ad, starring worldfamous footballers, arguably trumped official sponsor ...
21 Sep 2010
| by Daniel Farey-Jones
MCBD has created a TV and online campaign for Which?, the consumer product reviews magazine, in a...Two TV ads focus on the stringent testing process employed by Which? reviewers. One features a washing machine and the other a digital camera.
To test how well washing machines remove pet odour, Which? uses clothes slept on by dirty dogs, so 'Washing Machine' follows a dog racing through fields ...
06 Sep 2010
| by Noelle McElhatton
The most creative and engaging ads on YouTube and on TV will be rewarded with the launch...themselves will choose the outright winner. Any ad that has run on YouTube, or was aired on TV ...
02 Sep 2010
| by Arif Durrani
and national newspapers, magazines television. However, according to the information provided to the committee on Monday (30 August), BP actually aired fewer total ads on television and radio than over ...