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New channel slot becomes available on Freeview

30 Sep 2010 | by Maisie McCabe

of the digital switchover. This summer, BT Vision and Top Up TV were able to launch Sky Sports 1 and Sky ... . Digital TV switchover is happening region by region until 2012. When it occurs, capacity becomes available on the multiplex the BBC uses to broadcast high-definition TV and on Arqiva s C and D multiplexes. Ofcom ...

Champions League football peaks at 5.8 million for ITV1

30 Sep 2010 | by Maisie McCabe

of the TV-watching audience. The BBC One school drama Waterloo Road attracted an average audience of 4 ...

Tesco launches its biggest ever Halloween push

30 Sep 2010 | by Alex Brownsell

The supermarket giant is rolling out a series of TV and print ads, as well as in-store activity, which will culminate on 31 October. A TV campaign will break tomorrow (1 October) to promote its exclusive distribution deal with DreamWorks for its latest DVD, 'Monsters vs. Aliens: Mutant Pumpkins from ...

Nick Price handed content role at MPG

30 Sep 2010 | by Katherine Levy

In the role, Price will work across all of the agency's clients to produce solutions for their content and product placement strategies, such as the creation of TV shows, web content, sponsorship ... company Bridge London. Before that, he was a producer for the TV production company Two Four ...

Tetley's signs deal to sponsor ITV4 shows

30 Sep 2010 | by Maisie McCabe

The sponsorship, which covers more than 40 hours of programming a week, marks the first time that Tetley's has advertised on TV for a number of years. It will be backed by the tagline "Real Men's TV on ITV4", and includes classic shows such as Minder and new commissions such as Mark Watson: Kicks Off ...

Plus-sized women's online magazine to launch in print

30 Sep 2010 | by Katherine Levy

features, as well as a guest celebrity chef in each issue, the first of whom is TV chef James Martin ... which the presenters chose a candidate to go on a date with the male subject of the TV show. Ajoku ...

Paper Round (30 September) - Which clients are advertising in the national press?

30 Sep 2010 | by Sarah Johnson

Fifa's computer game is backed by a TV campaign fronted by footballer Wayne Rooney, and several retailers are pushing press ads across all the national newspapers. Game offers reward points, Asda offers a part-exchange deal and Tesco offers a reduced price on the game when it is bought with any ...

MediaCom retains Digital UK business

30 Sep 2010 | by Katherine Levy

The agency landed the brief for the body, which handles communications surrounding the digital switchover of the TV signal, after a pitch against Manning Gottlieb OMD, Starcom MediaVest Group, MPG Media Contacts and Initiative that was overseen by Oystercatchers. Digital UK, which is expected to spend up ...

Impulse calls UK review

30 Sep 2010 | by Matt Williams

Of The Saturdays. The campaign, called "The Impulse diaries", included a series of TV idents, as well as a ...

Think BR: How does outdoor work?

30 Sep 2010 | by Mike Baker

for building brands and can compete with TV to push brand search, writes its chief executive, Mike Baker...., desirable, sexy) on the advertised brands. And fourthly, outdoor competes with TV as the medium which ...

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