CAMPAIGNS: Public Affairs; The Body Shop wages eco war
08 Dec 1995 | by NICK CATER
of the Earth. All possible channels were used to raise public awareness including TV, radio, press ...
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- PR Week UK (2)
STOP PRESS: Shell extends reputation turnaround
24 Sep 1999 | by DAVID MCCORMACK
Shell has embarked on a new stage of its reputation turnaround programme, with the launch of TV...Shell has embarked on a new stage of its reputation turnaround programme, with the launch of TV ads based around its staff. The spots run from 20 September to mid-December and the programme is being masterminded by Fishburn Hedges. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
