'Bigger. Fatter. Gypsier.' ad complaint could get second chance
15 May 2012 | by Maisie McCabe
s ads for the TV programme 'Big Fat Gypsy Wedding'. "It will give equally careful consideration ...
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Media Agenda: Channel 5's Nick Bampton says changes have made broadcaster stronger
16 May 2012 | by Sarah Johnson
Schwarkopf's sponsorship of 'Big Brother'. Under Bampton's leadership, the broadcaster increased TV ... mean Channel 5's TV ad revenues could decline in 2012. Bampton was brought in to head up sales ...
Bauer Media, Keys and Gray and Classic FM wins at Sonys
15 May 2012 | by Maisie McCabe
Silver: Another Case of Milton Jones Pozzitive Television for BBC Radio 4 Bronze: Down the Line Down ...
Former Channel 4 sales chief paid more than £500,000 in 2011
14 May 2012 | by Daniel Farey-Jones
today, Allan said Channel 4's 1.9% year on year decline in TV ad revenue could be attributed ...
Allan blames agencies' 'negative viewpoint' for C4 ad fall
14 May 2012 | by Maisie McCabe
4's 1.9% year on year decline in TV ad revenue could be attributed in no small part to the autumn ... s TV channels and websites. Allan said: "The team at that time had a hugely complex and uncertain set ... in September and has since restructured the commercial team. Channel 4's total TV ad revenue haul was 778.9m ...
Channel 4 advertising feels loss of Big Brother
14 May 2012 | by Arif Durrani
, the broadcaster's total revenues were up 6.2% year on year to 941m in 2011, boosted by the TV ad sales contract ... .4 million, propelled by the 2.2% growth in the wider TV market. Channel 4 chairman, Lord Burns, called ... warned how TV ad revenues across the board would not be as robust as they had been in 2012 , tipping ...
'Britain's Got Talent' final draws double the audience of 'The Voice'
14 May 2012 | by Maisie McCabe
of television, ITV, said: "Britain s Got Talent 2012 has been an amazing series, with an incredibly high calibre ...
Turner Media Innovations appoints Ian Davis as business development director
11 May 2012 | by Maisie McCabe
consultant for digital TV companies such as Film 24, Electric Sofa Media (which owns the digital channels FilmGB, SofaStars and SofaScreen) and Vintage TV. Between 2005 and September 2009 Davis was managing director of independent TV sales house Optimal Media Sales where he oversaw the launch of Golf Channel UK ...
Local TV 'beauty parade' kicks off
10 May 2012 | by Maisie McCabe
Culture secretary Jeremy Hunt's plans for local TV drew a step closer today (10 May) after Ofcom...Ofcom has invited applications from organisations wanting to run local TV stations in the chosen ... . The local TV channels will broadcast on a specially-reserved multiplex, or amount of digital terrestrial TV ... in having a local TV station, and today Ofcom added Sheffield to that list after deciding it was also ...
ITV signs up Pepsi for Shazam-enabled ad in BGT final
10 May 2012 | by Matthew Chapman
ITV signed an exclusive deal with the audio-recognition service in April in order to become the only UK broadcaster to offer advertisers its functionality in TV spots. Viewers can use the Shazam app on their smartphones to interact with creative in Pepsi Max s "crowd surfing" football ad ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
