22 May 2012
| by Maisie McCabe
Griffith.
A repurposed TV ad, by Saatchi Saatchi with art direction by Phil Clarke and copy direction ...
10 May 2012
| by Matthew Chapman
ITV signed an exclusive deal with the audio-recognition service in April in order to become the only UK broadcaster to offer advertisers its functionality in TV spots.
Viewers can use the Shazam app on their smartphones to interact with creative in Pepsi Max s "crowd surfing" football ad ...
03 Apr 2012
| by Maisie McCabe
WKD, the vodka-based alcopop brand, has launched the latest TV ad in its long-running 'Have You Got...and excitement around new WKD TV ads and Big has not let us down. They have created another witty ad that we ...
, since last year, purple. To support the purple variant, Big Communications created a TV, outdoor, trade ...
20 Mar 2012
| by Sarah Shearman
devices to access the web while watching TV.
For the first time, retail is among the top ...
17 Feb 2012
| by Sarah Shearman
; we were already getting thousands of guesses, before it had even launched on TV.
The brand pages ...
on TV.
We re proud to have been among the first brands to go live with Twitter brand pages. We re ...
the sharpness of a 30-second TV ad versus long-form video content. Sometimes saying it shorter is better ...
02 Feb 2012
| by Alasdair Reid
) will become the global sponsor of a new 20th Century Fox Television-produced TV drama series called Touch ...
product placement opportunities on mainstream UK TV. And it has a track record in developing long ...
scheduling of big TV properties.
- Once they're on air in the US, they're effectively available everywhere ...
10 Jan 2012
| by David Benady
to create high-impact TV ads, but is it worth being annoying to be remembered, asks David Benady..... For "irritating", read "memorable".'
Other dotcom TV ads in the top 10 included Moonpig.com, showing people ...
. Some observers argue that it came across more like an ad for the TV talent show than for the retailer ...
20 Dec 2011
| by Nicola Clark
was significant. While Research In Motion (RIM), the company behind BlackBerry, rolled out a TV campaign extolling ...
Christmas TV ad. His removal followed allegations in tabloid newspapers claiming that he was ditched from ...
19 Dec 2011
| by Nicola Clark
Lewis and its advertising agency Adam Eve's beautifully crafted TV ad, celebrating the joy of giving ...
09 Dec 2011
X Factor TV spot. Waitrose bring us its very own Hogwarts, starring Delia as the headmistress ...
because it's all about giving us what we want. Basic satellite TV, no gloss, no glamour, no style. A ...
to show what the brand is not - in this case, those pushy subscription-based TV companies, personified ...