Search results for Television
Search filters:
By Channel
-
Sales Promotion
By Industry Sector
-
Retail/Wholesale
Click 
to remove filters
Add Search Filters:
By Date
- 1998 (1)
By Publication
- PR Week UK (1)
FOCUS: CAUSE-RELATED MARKETING - Brands win by showing they care/Charity begins at home but for many companies supporting a cause in a high-profile way brings bonuses for a brand. Mary Cowlett reports
03 Apr 1998 | by MARY COWLETT
a jointly-branded regional TV advertising and PR campaign offering NU funded half-day first aid ... these findings, Saatchi and Saatchi developed a TV advertisement of a small girl, supposedly drinking white spirits and showed a vox pop of opinions on what to do. Piloted in the Granada TV area ...
Additional Information
Campaign Jobs
- Contract] Digital Account Manager - Top 5 Integrated Agency - to £33k pro rata Fill Recruitment Ltd to £33k, W1
- Digital/CRM Account Director - Excellent Agency - Soho, London - to £55k Fill Recruitment Ltd to £55k + great benefits, Soho
- Customer Loyalty - Market Research Elizabeth Norman International £27000 - £70000 per annum, City of London
- Senior Account Manager - Top 5 Agency - Central London - c£35k + Fill Recruitment Ltd c£35k+, W1
- Senior Account Manager Flow Caritas £35000 - £40000 per annum, London
Most viewed
- Phones4U horror spot tops 2011's most complained about ads
- Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
- National Trust launches Wallace and Gromit ads
- M&M characters test out 'British' costumes in Jubilee ad
- Joint finally opens for business
- 'Bigger. Fatter. Gypsier.' campaign will be investigated by watchdog
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
