Iris wins Domino's digital and DM task
26 Apr 2012 | by Sara Kimberley
, Domino's launched a TV campaign, created by Big Communications and narrated by the punk poet John Cooper ...
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RSPCA calls review of £5m DM account
03 May 2012 | by Sara Kimberley
direct-response TV activity to direct mail. Whitewater was behind the RSPCA's most recent DRTV ad ...
National Lottery campaign spotlights charity funding
29 Feb 2012 | by Ed Owen
The 'Life Changing' campaign, created by Abbott Mead Vickers BBDO, will run across TV, press ... ,000 or less. A 60-second TV ad, "heroes' return", will feature a journey to Burma by World War II veteran ... , marketing director at Camelot, said: "The new TV ad really brings to life the life-changing impact ...
Domino's Pizza calls digital and direct marketing review
09 Feb 2012 | by Sara Kimberley
and Twitter to drum up business on a local level. Last year, Domino's launched a TV campaign narrated ...
The Year Ahead...
12 Jan 2012
For Television The Year Ahead For Media Planning The Year Ahead For Media Agencies The Year Ahead ...
Direct Agency of the Year: OgilvyOne
15 Dec 2011
. The agency also created a clever TV spot targeting British Gas energy customers, which promoted the company ...
Nissan pushes urban parking technology for Qashqai model
05 Dec 2011 | by Matthew Chapman
in the accompanying global television campaign , created by TBWA\G1. Follow Matthew Chapman at @mattchapmanUK ...
Romanian chocolate wins direct creatives' debate
29 Nov 2011 | by Daniel Farey-Jones
an audience-participation TV show, put forward by Proximity s Caitlin Ryan. The audience vote did ...
Agencies line up for Birds Eye account
17 Nov 2011 | by Sara Kimberley
TV advertising activity features "Clarence" the stuffed polar bear, voiced by the actor Willem Dafoe ...
Sky and Virgin clash over unbranded direct mail campaign
02 Nov 2011 | by Matthew Chapman
In June Virgin Media sent out jiffy bags bearing the text, "satellite TV upgrade pack". The pack boasted it contained everything a consumer needed, including free service and repairs. Vertical ... the advertising watchdog's code. An additional complaint about Virgin Media claiming "a better TV experience ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
