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Plusnet airs light-hearted manifesto ad

it had used since it first advertised on TV in 2010. Follow Sarah Shearman on Twitter ...

E.ON targets British Gas with price freeze pledge

The press activity is headlined 'E.ON guarantees not to increase home energy prices in 2012' and continues the brand s animated style it uses in television advertising . British Gas owner Centrica put out a statement on Friday (11 May) warning that wholesale costs will be around 15% higher this winter ...

EDF unveils zoetrope campaign for Thank Yous push

The campaign includes online, eCRM and direct mail activity from Archibald Ingall Stretton (AIS), and at a later date a TV ad by Abbott Mead Vickers, featuring the brand s new dancing brand character . It will invite people to the new Thank Yous website , which will feature a zoetrope, a device that produces ...

Agencies line up for HTC social media account

of TV campaigns. The social media review follows the recent appointment of Mother to create global ...

T-Mobile launches Jubilee ad with Harry Hill and David Dickinson

TV campaign which launches tonight (2 May) and will feature celebrities including Louie Spence...The campaign has been created by Saatchi Saatchi, which also created T-Mobile s 'Giving Britain What Britain Loves campaign earlier this year. The ad opens with a voiceover from 'TV Burp' star Harry Hill. The Jubilee celebrations shown do not feature the royals instead, the balcony is seen ...

British Gas revamps Planet Home strategy as Spall is dropped

British Gas is running a television campaign that refreshes its long-running 'Planet Home' creative...The campaign, created by CHI Partners, introduces a new 3D animated style and now has a female narrator, TV actress Angela Griffin, as the brand seeks to make itself less masculine. Chris Brocklehurst, head of advertising at British Gas, said the energy firm decided to drop Timothy Spall in favour ...

EDF introduces new character as part of Feel Better Energy activity

The campaign by Abbott Mead Vickers BBDO promotes EDF's new Blue+Price Promise tariff its first 100% nuclear-backed tariff. The 60-second TV spot premiered yesterday evening (2 April). The character is based on YouTube hit "dancing robot" character Keepon, which has been licensed to the brand ...

Virgin Media launches TV ad with Branson and Tennant

Virgin Media is launching a TV ad this weekend featuring Sir Richard Branson, actor David Tennant...and BT. The TV campaign, created by Bartle Bogle Hegarty, will break during 'Britain's Got Talent ... TV and focuses on Virgin Media s TiVo service. Tennant explores his own back catalogue, while Branson makes a time-travel discovery of his own. In the second TV ad, Branson and Tennant are featured ...

How adland is turning campaigns into content

on the themes of the TV campaigns: grannies who defy their age, bargains worth climbing a cheese ...

Virgin Media to interrupt Yeo Valley ad during Brit breaks

The media company will first interrupt Yeo Valley s TV ad with an image of an online buffering ... why they put up with buffering online when they wouldn t with TV. A Citroen ad will be given similar ... to have unveiled the campaign during the Brit Awards, one of the year s TV highlights." Jeff Dodds ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.