Renault introduces Claude the 'joie' expert
06 Aug 2010 | by Jacob Mathias
of a 60-second TV ad last night.
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Diet Coke calls ad pitch
01 Dec 2011 | by Anne Cassidy
's recent TV advertising campaign centred around puppets styled as fashionistas and used the strapline, "love it light". The most recent TV work in the campaign, called "handbag", featured the puppets in a ...
Old Spice targets Twitter generation
14 Jul 2010 | by Daniel Farey-Jones
Wieden + Kennedy Portland scooped the top creative honour last month for its US TV ads for the Procter Gamble brand, starring fast-talking, muscle-bound former American Football player Isiah Mustafa as a "The man your man could smell like". It has now created more than 100 short clips featuring ...
Homebase to launch TV campaign featuring Acorns Children's Hospice
18 Jun 2010 | by Mark Banham
Homebase is to launch a new television campaign focusing on the transformation of the Acorns...Created by Meteorite, the 60-second TV ad shows Homebase transforming Acorns Children's Hospice into a brighter place by creating two new distinct spaces. This includes a 'Multisensory Room' which will be used to stimulate the senses of the children, and the quieter, calmer 'Complimentary Therapy Room ...
Ladbrokes kicks off World Cup with 'Get Carter' style ad
28 May 2010 | by Ben Bold
Ladbrokes is kicking off a £5m World Cup 2010 TV and press ad campaign at the weekend in an attempt...and it expects that figure to rise significantly in 2010 due to higher levels of broadband penetration. The TV ...
DDB scoops two golds at Clios
28 May 2010 | by Ben Bold
Its first gold was in the television/cinema/digital technique category for its direction on the Philips Cinema 21:9' ad for the brand's home cinema products. The second came in the interactive category for its Monopoly City Streets' campaign for the boardgame's owner, Hasbro. Other winners ...
Media Perspective: Integrating TV and digital offerings is agency challenge
30 Apr 2010 | by Ian Darby, ian.darby@haymarket.com
all, online video looks just like TV, which must reassure brand and media people at big FMCGs. Most ... like a TV deal, and is looking for immediate sales impacts by buying a mix of premium and less premium ... stand-off with Channel 4 - the major TV networks, then a bit of cheaper multi-channel inventory here ...
Media: Things we like
30 Apr 2010
The arrival of 3D TV...The hype has been amazing around 3D and this week the first 3D-ready TV set went on sale in UK stores. The Samsung 40-inch 3D TV is hardly a bargain at £1,799, but expect prices to come down once ... there really will be little point leaving the house. Heston's 'Feasts' on Channel 4 One TV series ...
Diary: Turkey of the week - Bruce Dunlop & Associates/ESPN tie-up
30 Apr 2010
Matt Williams is laughing at Bruce Dunlop & Associates new viral to promote Top Up TV's ESPN tie
Diary: Web witter
30 Apr 2010
they are the digital dinosaurs of the industry. The irony of using UGC content to create a television ad staggers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
