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CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

status on the BT roster, an ET campaign less vigorous with each passing film and Jamie Oliver's TV ... , marking the end of BDH's two-year tenure of the business and of the TV campaign fronted by Star Trek ... of the Popstars television show will, hopefully, help to build the agency's profile. The agency's Archers work ...

CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

status on the BT roster, an ET campaign less vigorous with each passing film and Jamie Oliver's TV ... , marking the end of BDH's two-year tenure of the business and of the TV campaign fronted by Star Trek ... of the Popstars television show will, hopefully, help to build the agency's profile. The agency's Archers work ...

DDB Worldwide wins $40m drug brand account

DDB Worldwide has won the 40m account for pharmaceutical giant Merck's anti-asthma drug Singulair. The agency beat McCann Erickson Worldwide, J Walter Thompson and incumbent FCB Worldwide for the creative and media planning work for the drug. FCB's most recent TV work for Singulair focused on consumers ...

DDB Worldwide wins $40m drug brand account

DDB Worldwide has won the 40m account for pharmaceutical giant Merck's anti-asthma drug Singulair. The agency beat McCann Erickson Worldwide, J Walter Thompson and incumbent FCB Worldwide for the creative and media planning work for the drug. FCB's most recent TV work for Singulair focused on consumers ...

BACC blocks D'Arcy's Alldays ad

. The Independent Television Commission Code does not include specific restrictions on the advertising of sanitary ...

REVIEW: Marketing and advertising news in the week's press

, to sponsor Christmas ITV. The deal is the first for the TV broadcaster under the new Independent Television...Carlton has signed a deal with Roche, the pharmaceutical giant, for Rennie, its flagship brand, to sponsor Christmas ITV. The deal is the first for the TV broadcaster under the new Independent Television Commission code that allows the product to appear within the credits. - General release. ...

CAMPAIGN.I: News Briefs

and Granada Media early next year. The interactive brand will launch both on the web and on digital TV...The convergent media company 4i has been appointed the lead brand design consultancy for the new health and beauty network, whose working title is Digital Wellbeing, to be launched jointly by Boots and Granada Media early next year. The interactive brand will launch both on the web and on digital TV ...

Rainey Kelly wins Boots TV launch

-channels, is the biggest launch of a television channel since Channel 5 began broadcasting. It is a combined digital TV ... from computers, televisions and - as they develop - mobile and palm-top devices. There will be 'end ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

powerful commercial TV operations - RTL Group and Kirch Gruppe. Although TV doubled its ad revenue ... TV took just 23 per cent of ad revenue compared to 28 per cent in the UK. This lacklustre ... explain the dominance of print in Germany. Firstly, deregulation in German TV is a relatively recent ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

powerful commercial TV operations - RTL Group and Kirch Gruppe. Although TV doubled its ad revenue ... TV took just 23 per cent of ad revenue compared to 28 per cent in the UK. This lacklustre ... explain the dominance of print in Germany. Firstly, deregulation in German TV is a relatively recent ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.