to remove filtersWork Club beats three to £4m Sharp ad account
28 Jan 2010 | by Noel Bussey
technology. Its first project will be the launch of the new Sharp Quattron LCD Aquos TV, scheduled ...
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OMD UK lands Sony digital media account
04 Feb 2010 | by Ian Darby
. These include Bravia TVs, Vaio computers and new product launches, as well as Sony's activity around the Fifa ...
HTC calls pitch for European integrated advertising brief
28 Jan 2010 | by Daniel Farey-Jones
. They included a TV ad for the Hero shot from a "phone's eye" view, which broke during a Liverpool versus ...
EA calls £80m media pitch
14 Jan 2010 | by Anne Cassidy
campaign to promote Fifa 10 in September called "Fifa 10: how big can football get". The TV ad, which ...
Albion picks up £10m Epson European integrated brief
22 Oct 2009 | by Matt Williams
several campaigns, including a TV spot called "feel your photos" encouraging users to buy an Epson printer ...
Olympus appoints Team Saatchi for Christmas campaign
08 Oct 2009 | by Kate Nettleton
The agency will produce a TV, outdoor and print campaign, set to break in the run-up to Christmas, aimed at positioning the SLR point and shoot hybrid as the ideal camera for people who enjoy photography ... -winning long-copy print ad, as well as a TV spot, featuring a toddler throwing an Olympus camera around ...
Neo@Ogilvy picks up Sony Bravia task
17 Sep 2009
televisions, as well as the brand's new collection of portable S57 sets. Last month, Sony Centres released an ad informing consumers that if they traded in old TVs for a Sony Bravia, they would receive a 150 ... , the director of consumer marketing for TV and online marketing at Sony, said: "Search is now a central part ...
AKQA lands digital Panasonic account
28 May 2009
AKQA will handle the creative and strategic digital work for a range of Panasonic's consumer electronics brands in the UK, which include the digital camera brand Lumix and the Viera flatscreen TVs. Last November, Panasonic kicked off a review of its 60 million European ad account for its consumer ...
Agencies line up for Rosetta Stone UK ad account
07 May 2009
The company has contacted agencies directly and is currently finalising a shortlist. There is no incumbent on the account. Rosetta Stone's first project will only involve TV work, but the appointed ... swimmer Michael Phelps. In the TV spot, Phelps talks about how he is obsessed with speed, as he signs ...
Sony UK invites agencies to pitch for below-the-line business
23 Apr 2009 | by Claire Billings
experience because it is concerned that, while the TV ads create awareness, at the point of purchase ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
