18 Jun 2010
| by Mark Banham
Homebase is to launch a new television campaign focusing on the transformation of the Acorns...Created by Meteorite, the 60-second TV ad shows Homebase transforming Acorns Children's Hospice into a brighter place by creating two new distinct spaces. This includes a 'Multisensory Room' which will be used to stimulate the senses of the children, and the quieter, calmer 'Complimentary Therapy Room ...
28 May 2010
| by Ben Bold
Its first gold was in the television/cinema/digital technique category for its direction on the Philips Cinema 21:9' ad for the brand's home cinema products. The second came in the interactive category for its Monopoly City Streets' campaign for the boardgame's owner, Hasbro. Other winners ...
16 Apr 2010
achievement: we produced Poland's first-ever fully interactive television commercial. We enabled viewers to experience (and how!) features of the new Skoda Superb by changing the channel on their TV sets (yes, we ...
that we don't mind failing with thousands of TV scripts, if just one of them manages to redefine ...
16 Apr 2010
for thenetworkone.
Once upon a time, a communications concept was an idea for a TV commercial, and, well, that was pretty much it. This golden age saw a couple of media channels embrace just about everyone: one TV ...
supplement rather than replace mainstream media: radio survived the movies, just as film survived television ...
16 Apr 2010
, sponsorship to public affairs, PR to promotions. And the days when our only answer was a TV campaign seem ...
handful of television spots, then flew virally around the world, appearing everywhere from Good Morning ...
16 Apr 2010
that great advertising has. Nor does it mean that a compelling story told within a 30-second TV ad ...
16 Apr 2010
't concern them, they simply flipped the page. If they weren't delighted by a TV commercial, you can bet ...
16 Apr 2010
sidelined digital became the centre of everything.
No-one watches Lost on the TV in Mexico; they download ...
16 Apr 2010
on TV networks in the Nordic region and spread on all major social media platforms. The campaign ...
02 Apr 2010
| by Jeremy Bullmore
diplomacy: please buy a TV licence because, if you don't, I'll squirt superglue in your keyhole and stamp ...