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Diet Coke calls ad pitch
01 Dec 2011 | by Anne Cassidy
's recent TV advertising campaign centred around puppets styled as fashionistas and used the strapline, "love it light". The most recent TV work in the campaign, called "handbag", featured the puppets in a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
