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Durex lube online ad gives complaints the slip

push at the start of the year with a TV ad and social media campaign to get couples "in ...

Schwarzkopf signs as headline Big Brother sponsor

The deal, negotiated by MEC, will see branding for Schwarzkopf's Live Color XXL hair-dye products appear on idents and all marketing around the Big Brother formats. The idents will be created by Signal TV. Freederm sponsored last year's Big Brother , while Plusnet was the sponsor of Celebrity Big ...

Glue Isobar wins AkzoNobel DIY digital creative account

will run across TV and radio. Its appointment follows that of Bartle Bogle Hegarty in June last year ...

P&G launches London 2012 Olympics campaign

The ad campaign, created by Wieden+Kennedy Portland, carries the strapline, "The hardest job is the best job", and forms part of P G's 'Proud Sponsor of Mums' campaign. The TV ad features mums from ... 's 'Write the future' World Cup 2010 campaign and films including 'Babel'. The TV ad has been accompanied ...

Dove launches campaign to support self-esteem programme

The campaign, created by Ogilvy Mather, forms part of a 1.6m drive and breaks on TV, supported by an on-pack promotion and in-store activity. The ads will carry the strapline, "Together we can make a difference. Dove brings self-esteem education to girls". Ali Fisher, brand manager of Dove Skin, Unilever ...

Sanex ad banned for natural ingredient implication

The television campaign, which ran in October, featured naked people applying coloured substances to their bodies. It is not clear whether it was created in-house or by an agency. The ad began with a voiceover that stated, "we put so many different chemical ingredients onto our skin", before cutting to a woman using ...

Kleenex to run 'wipe away' campaign for beauty line

The campaign, created by JWT, launches on Thursday (22 March) and runs until 30 April. It features three separate TV executions for three of the four products in the Kleenex beauty range. The ads show ... Ronni Ancona as part of a cold and flu campaign . The campaign runs across TV, digital, experiential ...

Commercial TV and radio remain strong in Q1

The UK's commercial television sector has continued to attract advertising spend since December...that despite many predicting significant declines in TV spend, which accounts for 27.7% of total spend, it maintains confidence in its 1% growth for the year tipped three months earlier. Falls in TV spend ... 2012 Olympics. Last week, Thinkbox revealed the TV advertising market grew by 2.2% to a record 4 ...

Public unruffled by 'sexy' outdoor ads

widespread offence to the public and are considered less offensive than TV ads, according to research from...The study suggests outdoor advertising sits at the bottom of the list of offensive stimuli the public is exposed to, and is perceived to be less capable to offend than TV, the internet, mobile and direct mail. The study was commissioned by the Outdoor Media Centre in response to last June's Bailey ...

Unilever launches 'Breaking News' campaign for Lynx Attract

Unilever launched its latest TV campaign for Lynx Attract in the UK last night, based on "breaking...at Unilever UK, said: "The brief was to make the idea of chaos famous." Activity will run across TV ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.