18 Feet & Rising lands £3m Cuprinol business
17 May 2012 | by Anne Cassidy
global ad account. Cuprinol advertised heavily in the 90s with a TV campaign featuring a character ...
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The Red Brick Road wins £2m ADT task
31 May 2012 | by Sara Kimberley
The agency won the account after a two-way pitch. ADT has most recently worked with Ware Anthony Rust, which created the "what means most to you in this world" TV ads. Before that, Abbott Mead ... will be responsible for launching a TV and press campaign later this year to boost ADT's brand awareness. Mark Shaw ...
BETC London wins global project for Samsung Smart TV
16 Apr 2012 | by Daniel Farey-Jones
campaign for its new range of Smart TVs....aspect of what the TV can do" and will break online next week and potentially appear on television ...
FitFlop appoints Walker Media to estimated £1.2m media account
21 Mar 2012 | by Maisie McCabe
digital display and TV-buying teams , promoting digital strategist Clive Record to the position of head ...
Huggies launches biggest ad campaign in four years
21 Mar 2012 | by Sara Kimberley
A multimillion-pound TV campaign launching today (21 March) will promote the launch of Huggies' new "drylock system", which it says leaves a baby's skin super dry for up to 12 hours and helps to prevent leaks. The ad, created by Ogilvy Mather, features two babies, Alfie and Evie, talking in baby ...
Commercial TV and radio remain strong in Q1
14 Mar 2012 | by Arif Durrani
The UK's commercial television sector has continued to attract advertising spend since December...that despite many predicting significant declines in TV spend, which accounts for 27.7% of total spend, it maintains confidence in its 1% growth for the year tipped three months earlier. Falls in TV spend ... 2012 Olympics. Last week, Thinkbox revealed the TV advertising market grew by 2.2% to a record 4 ...
Cartier creates epic ad to celebrate 165-year heritage
06 Mar 2012 | by Daniel Farey-Jones
'L'Odyss e de Cartier', which is being shown on French, UK and international TV, is part of a campaign created by Publicis Groupe agencies Marcel and Publicis 133 (a luxury brand specialist ... . On UK television only the full version of the ad will run and it will be shown 50 times over the period ...
ZenithOptimedia retains Superdrug media
02 Feb 2012 | by Katherine Levy
Advantage Card, as well as a major TV campaign featuring its brand ambassador, the actress Joanna Page. ...
The Annual 2011: Top 10 worst celebrity ads
19 Dec 2011
was even worse. It was always going to be a stretch to mimic 'The Trip' one of the funniest TV programmes ... in Addiction London's series of terrible TV spots for a home-shopping catalogue company. Could Bellingham stoop ...
The Annual 2011: Top 10 celebrity ads
16 Dec 2011 | by Staff
Grey's first campaign for Lucozade exploded on to TV screens early in the year, thanks to energetic ... at the heart of this TV spot was a clever and powerful way to highlight why everyone should have ... Dancing to thank for helping her get back on UK television, but it was Foster's and Adam Eve that got ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
