31 May 2012
| by Katherine Levy
for TV, radio, digital, print, outdoor and cross-media, as well as Media Campaign of the Year.
Emery ...
31 May 2012
| by Maisie McCabe
Bampfylde.
Barb provides the TV audience figures used by media agencies when trading and, in the summer last year, announced plans to test the possible integration of TV viewing through PCs and laptops into the main Barb panel for TV viewing. ...
31 May 2012
| by Maisie McCabe
set its sights on TV advertising. Fisher explains how Shazam's algorithm detects the difference ...
seconds and Shazam downloads information, free content or competition details.
Shazam for TV launched ...
it was advertised on TV in October 2010), but the service only launched properly in May through an exclusive ...
31 May 2012
| by Katherine Levy
shows. Welcome to the Pandora's box of connected TV.
The owner of the NBC network, NBCUniversal ...
.
The UK at least knows that TV broadcasting in this country is far less fragmented than that of our ...
crystallises the connected TV challenges that our industry must finally accept and address. DISH promotes ...
31 May 2012
Bobi Carley explains how films, TV shows and video games are using new platforms to extend...opportunities. Now, as well as theatrical releases and TV programmes, we are seeing an increase in franchise ...
space, while it has just been announced that the Game Of Thrones TV series is being developed into a ...
31 May 2012
agencies and advertisers.
7Newsworks has taken a leaf out of the book of its counterpart in the TV ...
30 May 2012
| by Loulla-Mae Eleftheriou-Smith
to pull a TV ad judged to have glamorised gambling, which the brand claims is 'unjustified'.....
"NetPlay TV takes its responsibilities as an advertiser extremely seriously and all promotional material for television is subject to stringent in-house compliance procedures before being passed before Clearcast ...
30 May 2012
| by John Reynolds
A Yoplait TV ad featuring cartoon characters that used phrases such as "Rip our heads off...The TV ad, which aired in March, was created by Publicis Conseil.
It featured the inside of a ...
TV ads before they air was challenged by nine viewers, who complained to the Advertising Standards ...
", was inappropriate for children.
In its defence, Yoplait argued that the Frubes brand had been advertised on TV ...
29 May 2012
| by John Reynolds
Omega, the official timekeeper for London 2012, today (29 May) launches its global Olympics TV ad
28 May 2012
| by Sarah Shearman
The 'Union Jack' TV ad, created by Abbott Mead Vickers BBDO first aired yesterday (27 May), and will run for four weeks in a media plan handled by MediaCom.
It shows the M M yellow and red brand characters in a lounge, with a street party scene behind them.
Yellow M M is trying on a range of outfits ...