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Vimto is shifting its marketing spend from TV to digital, as the brand looks to capitalise on its...the social network. According to Nielsen data, 81% of Vimto s media spend in 2011 was on TV, 18% on radio ...
The new campaign, created by Beattie McGuinness Bungay (BMB), launches on 11 February across TV, print and online channels. Media buying is handled by MediaCom. The ad introduces two new characters to the brand's advertising, Lucy and Ben, who act out the "romantic" and "light-hearted" story ...
McDonald's UK launched its latest brand TV ad on 4 February during the break for Supernanny US on E
.3 million viewers on BBC One, making it Saturday's highest-rating TV programme.
' experiences during TV hits. BAA's head of news, former TV reporter Richard Scott, is a veteran ...
Created by M C Saatchi, the humorous TV execution warns that drinking just slightly over the NHS guidelines still leaves drinkers at risk from serious illness, including heart disease, stroke and cancer ... -alcohol or alcohol free drinks and using smaller glasses. As well as the TV activity, the DoH is launching ...
Nations on TV. The app also leverages the capabilities of Facebook Connect to enable friends and fans ...
TV ad breaking during this weekend's Super Bowl....-class Ypsilon models. A collection of three TV ads will be supported with print, outdoor, digital, direct marketing and eCRM activity. The TV clip itself begins with a 300C model driving through Detroit ...
Oreo is launching a TV ad to establish itself as a family-favourite biscuit snack.
Thinkbox, the marketing body for commercial TV, has signed up Germany's RTL Group and Virgin Media...Previously membership was only available to UK TV broadcasters but moving forward Thinkbox ... TV industry. Although UK advertising will continue to be Thinkbox's primary mandate, it is also recognising TV is increasingly a global business. A spokesman for the body said Thinkbox wants ...
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