for News Corp's 'Touch', a new television drama featuring Kiefer Sutherland, which was unusually released ... for professional content on sites such as YouTube and Facebook. Soap opera TV shows date back to the 1950s, when ... days of TV channels when the likes of Persil and Omo and others were sponsoring the 30-minute soap ...
of a sudden, everything is about Facebook. TV is the tried-and-tested way to build a brand. Can ... , and taken off, only with digital. TV has a role to play and it will for a long time, but you first need ... than TV. How do you measure that? It's a little bit simple to sit here and say 'Oh, we need ...
Catherine Deneuve and Nicole Kidman have previously been the face of the fragrance. The high-profile TV ...
Unilever it has helped boost sales for Colgate-Palmolive in 2011 but its TV ad for Sanex Zero % was banned ...
advertising with the potential for TV advertising to raise awareness of some services such as eye health ...
The campaign, created by Ogilvy and launching at the start of May, features a TV ad and showcases the brand s packaging redesign and the introduction of two new fragranced variants, Blushing Poppy and Peach, and Vanilla and Gold Iris. The campaign will run until the end of September. Unilever hopes to bring new ...
with a high-profile TV campaign coming out would have a measure of any negativity beforehand. This should ...
in print, TV and digital at Primedia, MTV Networks and Microsoft, she adds: "When I look at my career, I ve ...
was publicised by a one-off, 60-second TV ad the day before. Explaining the promotion, fittingly over a coffee ...
on national TV. P G took back ownership of what shopper value meant for its brands and enjoyed significant ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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