to remove filtersZurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
. Zurich s most recent major TV campaign in the UK featured two animated figures wearing the brand logo ...
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Experian kicks off £6m media review
24 May 2012 | by Katherine Levy
's consumer products. CreditExpert's most recent TV campaign, through The Red Brick Road, broke in February ...
MPG Media Contacts picks up £1m PayPal media task
19 Apr 2012 | by Maisie McCabe
or connected TV. ...
ISmart seeks first retained ad agency
22 Mar 2012 | by Sara Kimberley
on an ad hoc and project basis for its TV advertising. The most recent campaign was to promote its service ... iSmart's TV advertising, direct marketing, digital activity and PR. New advertising activity ...
Visa Europe 'flow faster' by Saatchi & Saatchi
19 Mar 2012
The work, created by Saatchi Saatchi, marks the first appearance from Bolt in his role as Visa Europe s "innovation ambassador". The TV ad, which launched across Europe on 17 March, also includes cameo appearances from athletes who are part of "Team Visa Europe". Set to a soundtrack of Hundred ...
Trading places: this week's people moves
02 Mar 2012 | by Matthew Chapman
former head of TV Phil Hall and MediaCom Beyond Advertising managing partner Kirsti Wenn, to joint ...
Trading places: this week's people moves
24 Feb 2012 | by Daniel Farey-Jones
brands to make TV ads Shazam-enabled. ( Media Week ) ...
Legal & General appoints Inferno
02 Feb 2012 | by Sara Kimberley
Legal & General is returning to TV after a 15-year hiatus and has hired the integrated agency...-coloured umbrella, has shied away from traditional TV advertising since the mid-90s, when JWT created its last ...
Edelman Trust Barometer reveals only 30 per cent of public rates CEOs as 'believable'
25 Jan 2012 | by John Owens
frequently and honestly 58% of respondents trusted TV and radio news Source: Edelman Trust Barometer ...
MediaCom Edinburgh wins £15m Quality Solicitors account
23 Jan 2012 | by Nick Batten
They will co-ordinate a campaign for the legal firm that will hit television screens in March, with creative by Team Saatchi. Quality Solicitors is a national legal brand to which a number of legal firms have allied themselves as the market for legal services is liberalised. It has not previously used a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
