Sainsbury's Bank 'rainbows' by AMV BBDO
24 Apr 2012
Abbott Mead Vickers BBDO has created a TV ad to promote Sainsbury's Nectar Credit Card.
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Barclaycard returns to TV for PayTag campaign
28 May 2012 | by Alex Brownsell
Barclaycard is rolling out its first TV ad campaign in over a year to promote its PayTag technology...The campaign by BBH launches today (28 May). It takes the brand back to its comedic advertising roots with a TV spot directed by Becky Martin, the producer of Channel 4 comedy series 'Peep Show ... such as 'Waterslide' and 'Rollercoaster' . The TV ad will be supported with print, outdoor, in-store and digital ...
Visa Europe 'flow faster' by Saatchi & Saatchi
19 Mar 2012
The work, created by Saatchi Saatchi, marks the first appearance from Bolt in his role as Visa Europe s "innovation ambassador". The TV ad, which launched across Europe on 17 March, also includes cameo appearances from athletes who are part of "Team Visa Europe". Set to a soundtrack of Hundred ...
Santander targets females with 'more human' marketing strategy
07 Mar 2012 | by Alex Brownsell
. The TV execution features a voiceover stating, "You play, you save. You spray, you save. Stay in bed all ...
GoCompare goes Looney in latest ad
20 Feb 2012 | by Sara Kimberley
GoCompare, the price comparison site, has launched a Looney Tunes-style TV ad featuring The Three
Axa launches debut integrated campaign
01 Feb 2012 | by Sarah Shearman
The campaign is Axa's first integrated campaign across all of its businesses, which includes health and motor insurance. Axa claims it its spending 20m on the campaign. It is launching two TV ads, created by Fallon later this week (5 February). The ads feature characters in fantasy ...
Nationwide brings mortgages to the fore with its latest ads
27 Jan 2012 | by Alex Brownsell
The financial services brand, which unveiled its new brand positioning in September , will launch a TV, radio and in-branch campaign on 6 February, promoting its 'Save To Buy' product, which offers first-time buyers mortgages with a 5% deposit. Ads will also feature Nationwide's offer of a 500 ...
Comparethemarket.com 'tough decision' by VCCP
16 Jan 2012
Aleksandr Orlov's loyal sidekick, Sergei, almost gets fired in the latest TV ad in VCCP
888.com rolls out Big Brother Bingo
13 Jan 2012 | by Maisie McCabe
BigBrotherBingo.com will offer a range of games including 90 ball, five-line and penny bingo with guaranteed jackpots every day as well as 'Big Brother' prizes such as behind-the-scenes tours and VIP passes to eviction nights. The new site will be promoted through a TV ad campaign, created by Hero Media ...
Gocompare calls £28m ad pitch
12 Jan 2012 | by Matt Williams
as Gocompare s in-house marketing team, which currently creates the brand s TV ads. Gocompare s opera ... ad campaign. Recent Gocompare TV ads have seen the opera-singing character Gio Compario appear ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
