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Hiscox becomes first UK brand to use AdCastPlus platform

20 Apr 2012 | by Loulla-Mae Eleftheriou-Smith

into time slots, which can be planned to coincide with TV campaigns. Theatre website Whatsonstage ... print advertising, outdoor, digital and TV sponsorship. "The engaging format will promote our brand ...

Bupa signs ad-funded deal for Wellbeing Hour on LBC 97.3

28 Feb 2012 | by Maisie McCabe

on the radio were allowed to be integrated into programmes from December 2010 , two months earlier than TV ...

MediaCom Edinburgh wins £15m Quality Solicitors account

23 Jan 2012 | by Nick Batten

They will co-ordinate a campaign for the legal firm that will hit television screens in March, with creative by Team Saatchi. Quality Solicitors is a national legal brand to which a number of legal firms have allied themselves as the market for legal services is liberalised. It has not previously used a ...

Credit Suisse sponsors Bloomberg+ iPad app

17 Jan 2012 | by Nick Batten

Credit Suisse is sponsoring Bloomberg's recently launched iPad app, Bloomberg Television+, in a...The year-long sponsorship aims to boost awareness of Credit Suisse among a target audience of high-net-worth individuals. Bloomberg Television+ was released in October last year and enables users around the world to watch Bloomberg as it appears on television, access on-demand episodes of top shows, search clips ...

888.com rolls out Big Brother Bingo

13 Jan 2012 | by Maisie McCabe

BigBrotherBingo.com will offer a range of games including 90 ball, five-line and penny bingo with guaranteed jackpots every day as well as 'Big Brother' prizes such as behind-the-scenes tours and VIP passes to eviction nights. The new site will be promoted through a TV ad campaign, created by Hero Media ...

The Specialist Works Group wins PayDayUK.co.uk media account

10 Aug 2011 | by Jeremy King

the TV and radio commercials in-house and coordinating the broadcast media-buying and planning for both TV and radio campaigns, while The Press House has produced all press creative and print media ...

Lloyds TSB and Absolute Radio mark Olympic countdown

25 Jul 2011 | by Maisie McCabe

Lloyds TSB TV ad. Absolute Radio listeners will also have the chance to win pairs of tickets ...

My Media World: Steve Cox

13 Jul 2011 | by Jeremy King

Byrite. Or that first 'Coronation Street' centre break on Thames TV for 40k. The one event I would ...

More Th>n partners Heart for £20,000 mortgage giveaway

03 Jun 2011 | by Ben Bold

for grabs with questions voiced by the star of More Th n's latest TV ad campaign , More Th n Freeman ...

Moneysupermarket.com to sponsor Britain's Got Talent

04 Jan 2011 | by Maisie McCabe

is produced by Cowell's Syco TV and RTL Group-owned FremantleMedia Enterprises, is the website's first major ...

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