10 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
first TV campaign in 12 months to promote its Performax Intense condom, while Mates owner Ansell ...
in this category.'
Rowe admits sensitivity is required when it comes to TV, but draws attention to other ...
03 Feb 2012
| by Sara Luker
The exhibition is an offshoot of the Channel Five TV programme and includes appearances from the show s presenters Suzi Perry, Jason Bradbury, Jon Bentley, Ortis Deley and Pollyanna Woodward. Fugu has been tasked with handling the PR media campaign for the Live exhibition, which takes place ...
02 Feb 2012
| by David Benady
advertising on TV 32-hours a week and a call for him to "protect" consumers from such ads by ordering ...
.
"Anyone who enjoys watching a football match will see quite aggressive advertisements on the television ...
02 Feb 2012
| by Katherine Levy
Advantage Card, as well as a major TV campaign featuring its brand ambassador, the actress Joanna Page. ...
01 Feb 2012
| by Ben Hall
by strong word-of-mouth marketing and social media sites, without TV advertising, according to Chris ...
TV ad in three years for Christmas last year , picked up three awards (Best Hobby and Model, Best ...
01 Feb 2012
| by Helen Edwards, PPA, Business columnist of the year
power to exaggerate the truth.
For example, everyone will tell you that broadcast TV is a yesterday ...
calls it, is just 9.4% of all TV viewing - barely higher than 90s levels .
So you quietly assign ...
26 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
on TV, radio and in the press are much more about letting the customer know about our product offering ...
, like with anything in marketing, it's very rarely absolute . With these five TV executions, this marks ...
, Aquamania and Family World.
One of our TV ads now talks about Aquamania, so it was designed around that ...
26 Jan 2012
| by John Owens
included a TV ad campaign, limited edition bottles being sold in stores, a partnership with Heat and Grazia ...
26 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
with anything in marketing, that is very rarely absolute. With these five TV executions, this marks the first ...
25 Jan 2012
| by Helen Edwards, PPA, Business columnist of the year
preparedness to crave more .
Once, people were content with single-blade razors, basic cars and 501-line TVs ...
BRANDS
- In 2010, IKEA repositioned itself around the concept of 'Happy inside' . In its launch TV ...
communications, with one TV ad featuring a touring 'happy box' under the endline 'We do happy'.
- A new brand ...