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The London 2012 Games sponsor has unveiled plans to launch a global ad campaign in the second quarter of 2012, showcasing the vehicle s "trendsetting design" and "exclusive elegance". TV and print ads will feature a total eclipse of the sun as a central theme, to emphasis the "breath ...
the real and virtual, by using a combination of print, TV and digital media. To tell the story of our ... and outdoor ads. A hash tag enabled dual-screen viewing. This, along with a movie-trailer-style TV spot, led ...
in the accompanying global television campaign , created by TBWA\G1. Follow Matthew Chapman at @mattchapmanUK ...
centre, where those taking part can win a 'year on Easy Street', with prizes including cash, a TV or a 12 ... ' engagement campaign was launched through TV and online in Belgium. It asked people to create better 'car ... to upload the videos to Garage TV, a site similar to YouTube. The winners were invited to a 'dance ...
existing media spend. 'The days of putting out a TV ad and hoping people walk into dealerships have gone ...
The European wide campaign, created by TBWA\G1, broke in the UK last night and will run across 25 countries. The campaign features a new TV execution supported by press activity. The new ad, called "stylish impact", features the Nissan Qashqai driving through a dense city while animated characters watch ...
50,000 fans to its page by tying activity into TV ad campaigns and using competitions. 'We don ...
competition to win a C-Class coupe. The online film will be promoted via a TV, print, outdoor and social ...
David & Goliath has launched a US TV spot for Kia Optima featuring Blake Griffin, a basketball
in the form of Xaxis. On the supply side, TV companies are readying themselves to shift to platforms ... its own internet TV offering and Sky is already educating its customers about its AdSmart targeted ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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