06 Jun 2011
| by Staff
The total value of the terrestrial television advertising markets in Brazil, Russia, India...Figures from PWC's Global entertainment and media outlook: 2010 2014 report.
The television advertising market consists of advertiser spending on both terrestrial and multichannel television, advertising on TV websites and on programmes streamed from TV websites, and mobile TV advertising. Net ...
06 Jun 2011
| by Staff
The total number of mobile television users in Brazil, Russia, India and China for the period 2006...Mobile television users (millions)
2007
2008
2009
2010
2011
2012
2013
2014
Brazil
n/a
n/a
n/a
0.14
0.4
1.58
3.3
4.6
Russia
n/a
n/a
n/a
0.21
0.42
0.86
1.76
3.38
India
n/a
n/a
n ...
26 Sep 2002
| by Alex North
rejection? Alex North looks at the importance of television and the role it plays for todays youth. The attitudes towards the various channels, programmes and TV advertising is examined with a closer look ...
talked about subjects and TV programmes; Channel shares; Opinion on adverts and programme sponsorship ...
29 Sep 2010
| by Thinkbox
CASE STUDY - LateRooms.com debut use of TV to give it an awareness boost led to a 70% increase...A TV campaign made the online brand's PPC strategy more profitable and LateRooms.com instantly ...
.com had never advertised on TV before, but stiff competition from rivals with bigger media spends had ...
heavily in both TV and pay-per-click (PPC), there was a fear that unless it raised its game, LateRooms ...
06 Jun 2011
| by Staff
The top 10 television advertisers in Brazil, Russia, India and China (2009)....Top 10 television advertisers Brazil
Advertiser
TV expenditure Real (m ...
: Monitor Ibope
Top 10 television advertisers Russia
Advertiser
TV expenditure US ...
Top 10 television advertisers India
Advertiser
TV expenditure INR (m)
Hindustan ...
06 Jun 2011
| by Staff
Share of television viewing in Brazil, Russia, India and China (2009)....SBT
10.5
5.6
Rede Bandeirantes
5.5
5.6
Rede TV!
3.6
3 ...
.9
REN
4.9
5.1
TNT
6.9
6.3
MTV
1.0
0.9
MUZ TV
0.8
0.7
TV-3
2.8
2.8
DTV
1.9
2.0
Euronews
0.2
0.2
7TV
0 ...
24 Apr 2008
| by Vox pop
Consumers are growing increasingly disenchanted with their overall television experience...Here you can see a short video on what the public think about their television experience and whether they feel more loyalty to shows rather than channels. Read Brand Republic's story about the Global Broadcast Consumer Survey conducted by Accenture. ...
06 Jun 2011
| by Staff
The total value of the online and mobile television advertising markets in Brazil, Russia, India...Figures from PWC's Global entertainment and media outlook: 2010 2014 report.
The television advertising market consists of advertiser spending on both terrestrial and multichannel television, advertising on TV websites and on programmes streamed from TV websites, and mobile TV advertising. Net ...
10 Jun 2010
| by Mark Banham
that television sales are down ahead of the World Cup in South Africa..... The retailer's sales in both the video gaming market and television sales accounted for approximately two ...
to start, its TV sales were down on last year. Argos has failed to excite customers in an environment where ...
26 Aug 2010
| by Katherine Levy
Almost two-thirds (58%) of people regularly mix their television viewing with other types of media...The data comes from online surveys of 2,086 people aged 18 to 55 for YouGov's social TV trends ...
, at the same time as watching TV.
It found that the habit is becoming normal practice and is particularly prevalent among 18- to 24-year-olds, with 76% saying they "regularly" browsed the internet while watching TV ...