14 May 2010
| by Arcopol Chaudhuri
to 'interpret' the communication they see. This time, its a television campaign, created by Ogilvy, Mumbai....and there the obvious media choice is television. Also, television allowed us to add an extra dimension to the story ...
22 Aug 2008
| by Campaign India Team
MUMBAI - Reliance Communications has launched its DTH (direct-to-home) service, Reliance BIG TV...BIG TV DTH service has set up a call centre which is capable of handling over 50,000 calls daily, in 11 Indian languages including English, across two locations. The team is capable of installing over ...
. With the launch of BIG TV DTH, we aim to offer a unique viewing experience in millions of Indian homes, further ...
22 May 2009
| by Anant Rangaswami
is an impressive 124 page one, with as many as 29 pages of advertising (including two Forbes ads and one CNBC TV18 ...
somewhat on advertising revenues. The CNBC TV18 ad sales muscle is evident in the mix of advertisers ...
04 Jun 2010
| by Bindu Nair Maitra
in the village, a trip to Gutter Bar and watching TV shortlists are a must-do on his list. He adds, Some ...