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The implications: television

The implications: television...for the TV industry were at the heart of Friday November 26’s announcement, the downside has been pounced ... in Advertising’s television board. “One company commanding around 60% of the ITV Network is a worrying ...

Media Choice: Television

Media Choice: Television...or not George Bush had been watching the TV as the bombs fell. The underlying assumption is that we should not turn away from the horrors of the war, especially the graphic and shocking ones we see on TV. Despite the death of ITN journalist Terry Lloyd at the weekend, the TV news organizations seem to share ...

Media Week Essay - Television

LONDON - Television remains the most powerful medium. It's important for brands to continue...other media sector, TV advertising has been winded horribly because the marketing budget is the first ... moment, was 2008 really as awful as it seemed and will 2009 really be an unmitigated disaster? For TV, I'd argue not. Although the downturn doesn't look good for TV broadcasters in the short term, we need ...

Channel Television team restructured

of Channel Television's sales management, following the departure of the long-standing director of sales Don...Desmond, who took over as executive chairman of the company three months ago, said he planned to appoint a commercial director to oversee TV sales, online and interactive revenues at the company, which is owned by Lord Iliffe, chairman of Yattendon Investment Trust. Miller, who previously worked ...

The Future of TV - Television at your fingertips

Mobile TV is the next big opportunity for mobile advertising. But, as David Murphy discovers...). But TV, rather than texts, could soon occupy mobile users attention. The UK is the leading adopter ... video clip. This shift in mobile habits has led to a surge in demand for quality sport, TV and film content: 8% have tried mobile TV, but 33% would like to use it (source: Universal McCann). On the huge ...

Television guides go on demand

As television viewing fragments across hundreds of channels, how can TV listings products..., in the next three to five years, we are going to see huge convergence in internet and TV technology, which ... TV is still vital to advertisers," says Simon Bevan, head of broadcast at Vizeum. "As on-demand grows, particularly if it offers services such as click-through to a client url, it will give TV an accountability ...

Television viewing continues to drop

TV viewing across terrestrial and non-terrestrial channels is continuing to decline...The study shows that the average number of hours spent watching TV fell for the third consecutive quarter, down from an average of 3.89 hours in Q1 to 3.31 hours in Q3. ITV1's share of total viewing ... digital television, with non-terrestrial channels accounting for 35% of total viewing, compared with 30 ...

Government ups television licence fee

The UK television licence will increase by £5.50 to £126.50 per year from April 2005

Book review - Transnational Television Worldwide

I doubt most of you will be rushing out to by a book called Transnational Television Worldwide...Jean Chalaby's comprehensive perspective of the globalisation of TV is initially compelling ... a successful TV service in any jurisdiction. His own perspective on Europe's 23-year history ... established regional TV brands. The book is essential for those engaging with the complexities of pan ...

Now launches new television campaign

Best-selling celebrity weekly Now's new nationwide TV campaign breaks tomorrow (Wednesday).

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.