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Classic FM moves into television

- Classic FM is extending its brand onto television, rebranding the Performance Channel -- which...- Classic FM is extending its brand onto television, rebranding the Performance Channel -- which is owned by its 18.8 per cent shareholder Daily Mail Rebranding it will not be a major job, as the hard task of establishing its brand values has already been done. The announcement came ...

Classic FM moves into television

- Classic FM is extending its brand onto television, rebranding the Performance Channel -- which...- Classic FM is extending its brand onto television, rebranding the Performance Channel -- which is owned by its 18.8 per cent shareholder Daily Mail Rebranding it will not be a major job, as the hard task of establishing its brand values has already been done. The announcement came ...

THE BRITISH TELEVISION ADVERTISING AWARDS 2000: Financial

TV Producer: James Letham Account Director: Frank Durden Client Supervisors:Peter Simpson, Mike...Agency TV Producer: James Letham Account Director: Frank Durden Client Supervisors:Peter Simpson ...

BRITISH TELEVISION ADVERTISING AWARDS 1998: The Sitel Award

BRONZE AWARDS Direct response Client: First Direct Product: Telephone Banking Title: Restaurant Agency: WCRS Production Company: Paul Weiland Film Co Director: Mike Stephenson

BRITISH TELEVISION ADVERTISING AWARDS 1998: The KPMG Award - Financial

SILVER WINNER Client: First Direct Product: Telephone Banking Title: Charges Agency: WCRS Production Company: Paul Weiland Film Co Director: Mike Stephenson

A kiss is all it takes in new Bupa television ad campaign

. In 2004, Bupa shifted away from "cold" live-action TV activity for more "friendly" animated spots. Now ... : "The TV ads show how a loved-one's kiss makes everyone feel better -- in the same way a mother's kiss ...

ANALYSIS: MEDIA TRACK - Cinema revenues are still growing despite television stealing the show

Last month s Euro 2000 competition may have been good for network TV - ITV s ad revenue for June...Last month s Euro 2000 competition may have been good for network TV - ITV s ad revenue for June grew by 20 per cent annually to pounds 168.7 million - but for cinema the footie was not so beneficial. UK cinema admissions fell by 30 per cent during June as film distributors held back ...

THE BRITISH TELEVISION ADVERTISING AWARDS 2000: The Mill and Mill Film Award - Direct Response

Silver Winner Client: First Direct Product: Telephone Banking Title: Little Fella Agency: WCRS Production Company: RSA Films Director: Mark Nunneley

FOCUS: BUSINESS TELEVISION - Looking at BTV from a different angle/Organisations are discovering

business television (BTV) network....business television (BTV) network. BTV has taken a long time to come of age but, despite fears ... of corporate television at Reuters, when BTV will start to appeal to small companies too. When ... applications for its dealer network, says Geoffrey Davies, manager of business television at satellite ...

Admiral reviews TV advertising brief

LONDON - Admiral, the insurance specialist, is on the hunt for an agency to create a UK television...also used celebrities in its TV ads, including the Olympic rower Sir Steve Redgrave. In May, Admiral ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.